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GoCarbon Neutral for Free at SXSW

Socialenterprise CarbonStory makes 100 visitors per day carbon neutral for free

SINGAPORE, March 10, 2013 — – Singapore-based social enterprise CarbonStorywill make 100 SXSW visitors per day carbon neutral for free (March 10-13).CarbonStory is a crowd funding platform giving people a fun and easy way tobecome part of the solution to climate change by sponsoring projects all overthe world. The company launches its public beta at SXSW on March 10.

“By launching CarbonStory, we want to show how easy it is to join thefight against climate change” said Andreas Birnik, Co-founder of CarbonStory. “Weare making the first 100 visitors to our booth each day carbon neutral for freeby sponsoring small scale renewable energy projects including wind farms andhydro power.”

By joining CarbonStory, users get access to a crowd funding platformwith climate change mitigation projects all around the world. Users can browsea portfolio of certified green projects in different categories including renewableenergy, reforestation, greenhouse gas capture and energy efficiency. When userssponsor a project, they can post this on Facebook. Users also get a personalaccount visible on the web and can compete which each other by earning badges,climbing in leaderboard rankings or by joining teams.

“We wanted to bring a community based approach to the fight againstclimate change”, said Olof Lundström, Co-Founder of CarbonStory. “It is veryeasy to use CarbonStory and people are often surprised to find out howaffordable it is to go carbon neutral.”

Visitors to SXSW can get a demo at Booth 920 in the SXSW Trade Show(part of the Singapore Alley). Every day, from March 10-13, CarbonStory willmake the first 100 visitors carbon neutral for free.

About CarbonStory

CarbonStory is a crowd funding platform for climate change projects.Easily accessible on the Internet, CarbonStory enables everyone to become partof a growing global community focused on fighting climate change. From aslittle as just a few dollars per month, users can neutralize their carbonfootprints by sponsoring certified green projects that have been carefullyselected by CarbonStory. Users can compare their activities with otherCarbonStory users, form teams, share projects they have sponsored on Facebookand encourage friends to go carbon neutral. Users earn badges, get a personalaccount visible on the web and can download certificates. This experience makesthe fight against climate change personal, meaningful and easy.

CarbonStory is a social enterprise based in Singapore with staff in London and Stockholm.

Links to FurtherInformation

Web:                    http://www.carbonstory.org/

Short Video:        http://youtu.be/4K4nHLXMdTY

Facebook:           https://www.facebook.com/CarbonStory
Twitter:                https://twitter.com/CarbonStory
LinkedIn:              http://www.linkedin.com/company/carbonstory
TEDx talk:            http://www.tedxkrp.com/2012/andreas 

Contact

General            info@carbonstory.org
Press               press@carbonstory.org

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