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Stock analysts at Bank of America Corp. initiated coverage on shares of Twitter (NYSE:TWTR) in a report issued on Monday, TheFlyOnTheWall.com reports. The firm set an “underperform” rating and a $36.00 price target on the stock. Bank of America Corp.’s target price would indicate a potential downside of 13.40% from the company’s current price.

The analysts wrote, “Twitter is a top mobile and social play in a thematically focused investment environment, and is still early in its opportunity to capitalize on its interest graph. We are constructive on long-term fundamentals given that US users generate 9 timeline views per day, underscoring high activity, while we believe the revenue potential is spring loaded given limited advertising initiatives to date. However, with the stock discounting outstanding execution and upside potential at 21x 2015 EV/Sales (vs. group at 7.5x), we have lower conviction on near-term stock upside vs. peers.”

Shares of Twitter (NYSE:TWTR) opened at 41.57 on Monday. Twitter has a 52 week low of $38.80 and a 52 week high of $50.09. The stock has a 50-day moving average of $41.95 and a 200-day moving average of $41.95. The company’s market cap is $22.643 billion.

A number of other firms have also recently commented on TWTR. Analysts at Morgan Stanley initiated coverage on shares of Twitter in a research note to investors on Monday. They set an “equal weight” rating on the stock. Separately, analysts at Deutsche Bank initiated coverage on shares of Twitter in a research note to investors on Monday. They set a “buy” rating on the stock. Finally, analysts at JPMorgan Chase & Co. initiated coverage on shares of Twitter in a research note to investors on Monday. They set a “neutral” rating and a $40.00 price target on the stock. Four equities research analysts have rated the stock with a sell rating, eleven have given a hold rating and ten have assigned a buy rating to the company’s stock. Twitter has an average rating of “Hold” and a consensus price target of $40.29.

Twitter operates a free digital service site that blends social networking with the ability to post short messages (NYSE:TWTR) limited to 140 characters or less, commonly known by users as Tweets.

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