Share on StockTwits
 

What goes into a successful Super Bowl commercial? We talked to Timothy Calkins, Clinical Professor of Marketing at Northwestern University’s Kellogg School of Management, about the key advertising plays that score big during the Super Bowl.

“3 winning Super Bowl ads, play by play” is categorized as “sports”. This video was licensed from Grab Networks. For additional video content, click the “video” tab at the top of this page.

Get Analysts' Upgrades and Downgrades via Email - Stay on top of analysts' coverage with Analyst Ratings Network's FREE daily email newsletter that provides a concise list of analysts' upgrades and downgrades. Click here to register now.