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U-SWIRL (NASDAQ:SWRL) Director Lee N. Mortenson unloaded 5,680 shares of the company’s stock in a transaction dated Tuesday, January 28th. The shares were sold at an average price of $0.93, for a total value of $5,282.40. Following the completion of the sale, the director now directly owns 75,595 shares in the company, valued at approximately $70,303. The transaction was disclosed in a legal filing with the SEC, which is available at this link.

Shares of U-SWIRL (NASDAQ:SWRL) traded down 5.23% on Thursday, hitting $0.815. 28,449 shares of the company’s stock traded hands. U-SWIRL has a 52 week low of $0.30 and a 52 week high of $1.38. The stock’s 50-day moving average is $0.78 and its 200-day moving average is $0.81. The company’s market cap is $12.5 million.

U-Swirl, Inc is in the business of offering consumers frozen desserts such as yogurt and sorbet. The Company has launched a national chain of self-serve frozen yogurt cafes called U-Swirl Frozen Yogurt and is franchising this concept.

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