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British Sky Broadcasting Group (LON:BSY)‘s stock had its “underperform” rating reaffirmed by equities researchers at Sanford C. Bernstein in a research report issued on Friday, StockRatingsNetwork.com reports. They currently have a GBX 700 ($11.53) price objective on the stock. Sanford C. Bernstein’s price objective indicates a potential downside of 17.11% from the stock’s previous close.

Shares of British Sky Broadcasting Group (LON:BSY) opened at 869.50 on Friday. British Sky Broadcasting Group has a 52 week low of GBX 761.307 and a 52 week high of GBX 951.00. The stock has a 50-day moving average of GBX 835.2 and a 200-day moving average of GBX 851.. The company’s market cap is £13.669 billion.

The company also recently declared a dividend, which is scheduled for Tuesday, April 22nd. Stockholders of record on Wednesday, March 26th will be given a dividend of GBX 12 ($0.20) per share. This represents a yield of 1.36%. The ex-dividend date of this dividend is Wednesday, March 26th.

A number of other analysts have also recently weighed in on BSY. Analysts at Beaufort Securities reiterated a “buy” rating on shares of British Sky Broadcasting Group in a research note to investors on Friday. Separately, analysts at Westhouse Securities reiterated a “buy” rating on shares of British Sky Broadcasting Group in a research note to investors on Friday. They now have a GBX 985 ($16.23) price target on the stock. Finally, analysts at Deutsche Bank reiterated a “buy” rating on shares of British Sky Broadcasting Group in a research note to investors on Friday. They now have a GBX 1,100 ($18.12) price target on the stock. Eight investment analysts have rated the stock with a sell rating, seven have assigned a hold rating and eleven have assigned a buy rating to the stock. British Sky Broadcasting Group has a consensus rating of “Hold” and an average target price of GBX 880.45 ($14.51).

British Sky Broadcasting Group plc (LON:BSY) and its subsidiaries operates multichannel, multiplatform pay television service in the United Kingdom and Ireland.

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