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Shares of Alliance Data Systems Corp. (NYSE:ADS) hit a new 52-week high during trading on Friday, StockRatingsNetwork.com reports. The stock traded as high as $270.60 and last traded at $265.70, with a volume of 886,036 shares trading hands. The stock had previously closed at $258.55.

A number of analysts have recently weighed in on ADS shares. Analysts at Zacks reiterated a “neutral” rating on shares of Alliance Data Systems Corp. in a research note to investors on Friday. They now have a $271.00 price target on the stock. Separately, analysts at BMO Capital Markets raised their price target on shares of Alliance Data Systems Corp. from $250.00 to $280.00 in a research note to investors on Friday. Finally, analysts at Nomura raised their price target on shares of Alliance Data Systems Corp. from $211.00 to $232.00 in a research note to investors on Friday. Two research analysts have rated the stock with a hold rating and nine have issued a buy rating to the company. The company currently has an average rating of “Buy” and a consensus target price of $258.81.

Alliance Data Systems Corp. has a 1-year low of $151.40 and a 1-year high of $265.35. The stock’s 50-day moving average is $252.8 and its 200-day moving average is $228.2. The company has a market cap of $12.913 billion and a price-to-earnings ratio of 37.45.

Alliance Data Systems Corp. (NYSE:ADS) last released its earnings data on Thursday, February 6th. The company reported $2.39 EPS for the quarter, beating the Thomson Reuters consensus estimate of $2.33 by $0.06. The company had revenue of $1.14 billion for the quarter, compared to the consensus estimate of $1.13 billion. During the same quarter in the prior year, the company posted $1.84 earnings per share. The company’s quarterly revenue was up 17.4% on a year-over-year basis. On average, analysts predict that Alliance Data Systems Corp. will post $12.12 earnings per share for the current fiscal year.

Alliance Data Systems Corporation is a provider of transaction-based, data-driven marketing and loyalty solutions serving consumer-based businesses in a variety of industries.

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