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Shares of Google (NASDAQ:GOOG) were the recipient of some unusual options trading activity on Thursday. Stock investors acquired 45,156 call options on the stock, American Banking & Market News reports. This represents an increase of 154% compared to the typical daily volume of 17,774 call options.

In other Google news, CEO Lawrence Page sold 41,666 shares of the company’s stock on the open market in a transaction that occurred on Wednesday, April 16th. The stock was sold at an average price of $552.48, for a total transaction of $23,019,631.68. The transaction was disclosed in a legal filing with the SEC, which is available at this link.

A number of research firms have recently commented on GOOG. Analysts at B. Riley cut their price target on shares of Google to $641.00 in a research note on Thursday. Separately, analysts at UBS AG cut their price target on shares of Google in a research note on Thursday. Finally, analysts at SunTrust reiterated a “buy” rating on shares of Google in a research note on Thursday. They now have a $680.00 price target on the stock. Seven equities research analysts have rated the stock with a buy rating, Google has a consensus rating of “Buy” and an average price target of $660.17.

Google (NASDAQ:GOOG) traded down 3.67% during mid-day trading on Thursday, hitting $536.10. 6,795,393 shares of the company’s stock traded hands. Google has a 1-year low of $518.46 and a 1-year high of $604.83. The stock has a 50-day moving average of $550. and a 200-day moving average of $550.. The company has a market cap of $360.3 billion and a price-to-earnings ratio of 29.28.

Google (NASDAQ:GOOG) last released its earnings data on Wednesday, April 16th. The company reported $6.27 EPS for the quarter, missing the Thomson Reuters consensus estimate of $6.44 by $0.17. The company had revenue of $15.40 billion for the quarter, compared to the consensus estimate of $15.51 billion.

Google Inc (NASDAQ:GOOG), is a global technology company.

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