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Acxiom Corp. (NASDAQ:ACXM)‘s stock had its “neutral” rating reaffirmed by Zacks in a research note issued on Monday, Stock Ratings Network.com reports. They currently have a $30.00 target price on the stock. Zacks‘s price target suggests a potential upside of 4.86% from the stock’s previous close.

Zacks’ analyst wrote, “Acxiom reported healthy third quarter fiscal 2014 results as adjusted earnings beat the Zacks Consensus Estimate by $0.07. Revenues for the last reported quarter also increased year over year. Over the years, Acxiom has emerged as a formidable player in the field of marketing services and technology. The company is focusing on its core businesses across key regions for augmenting long-term margins and also expects to trim down its annual cost by $20 million to $30 million in the near future. However, Acxiom operates in a competitive landscape that is becoming more complex with low barriers to entry, which adds to its operating risks. As such, we maintain our Neutral long-term recommendation for Acxiom.”

Other equities research analysts have also recently issued reports about the stock. Analysts at TheStreet downgraded shares of Acxiom Corp. from a “buy” rating to a “hold” rating in a research note on Monday. Separately, analysts at Ned Davis Research upgraded shares of Acxiom Corp. from a “neutral” rating to a “buy” rating in a research note on Monday, March 10th. Finally, analysts at Wells Fargo & Co. initiated coverage on shares of Acxiom Corp. in a research note on Thursday, February 13th. They set a “market perform” rating on the stock. One investment analyst has rated the stock with a sell rating, three have assigned a hold rating and three have given a buy rating to the company’s stock. Acxiom Corp. presently has an average rating of “Hold” and an average target price of $31.75.

Acxiom Corp. (NASDAQ:ACXM) traded down 0.91% on Monday, hitting $28.35. The stock had a trading volume of 189,226 shares. Acxiom Corp. has a one year low of $19.23 and a one year high of $39.30. The stock’s 50-day moving average is $32.49 and its 200-day moving average is $34.37. The company has a market cap of $2.165 billion and a P/E ratio of 42.70.

Acxiom Corporation (NASDAQ:ACXM) is engaged in providing marketing technology and services.

To view Zacks’ full report, visit Zacks’ official website.

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