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LIGHTNING RELEASES — MIAMI, Florida, – May 8th, 2014 – Semillitas offers special programming in celebration of Mother’s Day, consisting of selected content, episodes focused on mother’s, and interstitials produced in-house teaching children different ways to show their mom affection during this festivity and helping to build their skills.

Semillitas is known for its focus on the preservation of the Hispanic Heritage, which is especially important for Latino Families –even more so those living in the United States. In celebration of Mother’s Day and its importance for the family in general, apart from modifying the channel’s on-air look, the channel has carefully selected programming, incorporating the importance of their mother’s and teaching them the importance of the day, such as “Bali”, “Wimzie’s  House”, “Sam Sam”, “Taruga, The Turtle”, “Magic Key” and “Lazy Lucy”, among others.

Programming has been carefully selected to target toddlers in the morning and preschoolers in the afternoons. The same strategy is followed in social media to incorporate an inclusive approach, following television’s current trends. SOMOSTV prides itself on having a children’s channel characterized by branded and international animation in neutral Spanish in a safe, calm, violence free and an appropriate environment for small children. Semillitas includes one of the highest proportion of Latino content and properties on air, reinforcing its cultural mission.

Stay connected with Semillitas, the 24 hour animation channel for children between 0 and 5 years of age, owned by SOMOSTV, on Facebook (www.facebook.com/semillitastv) and on Twitter (www.twitter.com/semilltastv)

About Semillitas: “Semillitas” is a toddlers and preschoolers Pay TV channel that programs Spanish language animation, 24 hours a day, and is produced and distributed by SOMOSTV.  SOMOSTV is a company devoted to the development and promotion of pay TV in the US Hispanic market and Puerto Rico through the launch of TV channels and the distribution of all types of made for TV content in all platforms with technical and creative excellence.

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