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Major U.S. web companies on Monday urged regulators to restrict the ability of Internet providers including mobile carriers to strike deals for faster delivery of some web traffic and planned a publicity campaign about the government’s proposal. The Internet Association, which represents three dozen web companies such as Google, Netflix and Amazon.com, made their case in a filing with the Federal Communications Commission, which plans to establish new so-called “net neutrality” rules. In January, a court ruling struck down the FCC’s previous version of such rules. The agency is now collecting public comments on a proposal that would ban ISPs from blocking users’ access to websites or applications but allow some “commercially reasonable” deals between content providers and ISPs to prioritize delivery of some traffic.



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