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Stock analysts at Canaccord Genuity boosted their price target on shares of Google (NASDAQ:GOOG) from $700.00 to $715.00 in a report issued on Friday. The firm currently has a “buy” rating on the stock. Canaccord Genuity’s price objective would suggest a potential upside of 20.15% from the stock’s previous close.

In other Google news, CEO Lawrence Page sold 33,332 shares of the company’s stock on the open market in a transaction dated Wednesday, July 16th. The stock was sold at an average price of $589.29, for a total value of $19,642,214.28. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this link.

Google (NASDAQ:GOOG) traded up 3.72% on Friday, hitting $595.08. The stock had a trading volume of 4,005,395 shares. Google has a 1-year low of $502.80 and a 1-year high of $604.83. The stock has a 50-day moving average of $565.7 and a 200-day moving average of $550.1. The company has a market cap of $401.4 billion and a price-to-earnings ratio of 30.06. Google also was the recipient of unusually large options trading on Friday. Traders acquired 44,739 call options on the stock. This represents an increase of approximately 437% compared to the average volume of 8,335 call options.

Google (NASDAQ:GOOG) last released its earnings data on Thursday, July 17th. The company reported $6.08 EPS for the quarter, missing the Thomson Reuters consensus estimate of $6.25 by $0.17. The company had revenue of $15.96 billion for the quarter, compared to the consensus estimate of $15.61 billion. During the same quarter in the prior year, the company posted $9.56 earnings per share. The company’s quarterly revenue was up 13.1% on a year-over-year basis.

A number of other analysts have also recently weighed in on GOOG. Analysts at Deutsche Bank raised their price target on shares of Google to $645.00 in a research note on Friday. Separately, analysts at RBC Capital cut their price target on shares of Google from $670.00 to $650.00 in a research note on Friday. They now have an “outperform” rating on the stock. Finally, analysts at Telsey Advisory Group reiterated an “in-line” rating on shares of Google in a research note on Wednesday. They now have a $678.00 price target on the stock. Three equities research analysts have rated the stock with a hold rating and eleven have assigned a buy rating to the company’s stock. The company has a consensus rating of “Buy” and a consensus price target of $666.57.

Google Inc (NASDAQ:GOOG) is a global technology company.

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