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Memo to Mark Zuckerberg: next time you launch an app aimed at making Facebook easier for celebrities, consider asking William Shatner to beta-test it first. Shatner — yes, that Shatner, the singer, raconteur and sometime starship captain — launched a blistering broadside against Facebook Mentions on his Tumblr account Tuesday. “I’m not quite sure why Facebook released this app,” Shatner concluded at the end of a comprehensive review of its features. “It seems to be ill conceived.”



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