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U-SWIRL (NASDAQ:SWRL) Director Bryan J. Merryman sold 10,000 shares of U-SWIRL stock on the open market in a transaction that occurred on Friday, July 25th. The stock was sold at an average price of $0.60, for a total transaction of $6,000.00. Following the completion of the sale, the director now directly owns 124,900 shares in the company, valued at approximately $74,940. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this link.

Shares of U-SWIRL (NASDAQ:SWRL) traded down 0.85% during mid-day trading on Monday, hitting $0.58. 1,050 shares of the company’s stock traded hands. U-SWIRL has a 52 week low of $0.55 and a 52 week high of $1.38. The stock’s 50-day moving average is $0.68 and its 200-day moving average is $0.78. The company’s market cap is $10.3 million.

U-Swirl, Inc is in the business of offering consumers frozen desserts such as yogurt and sorbet. The Company has launched a national chain of self-serve frozen yogurt cafes called U-Swirl Frozen Yogurt and is franchising this concept.

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