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Sarah Palin is testing the fervency of her following by offering fans access to her “unfiltered” views and her personal life. The cost: $99.95 per year. The former Republican vice presidential nominee and former Alaskan governor has launched a new online subscription TV channel, aptly titled the Sarah Palin Channel, that she bills as “a news channel that really is a lot more than news.” News of Palin’s channel first broke in March, when Capital New York reported that Palin joined with Tapp, a digital video startup. Rumors swirled about names for the channel, like “Rogue TV,” but it appears that it will stick even closer to the Palin brand. Palin is the latest conservative voice to venture into a subscription model that depends heavily on the ability to translate the personal brand into revenue. Andrew Sullivan ventured out with The Dish, while Glenn Beck continues to operate a small media empire. The price point also comes in above services such as Netflix, Hulu and Amazon Prime.

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