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Canadian cable giants aren’t just going to watch their audience slip away to streaming services – two of the nation’s biggest providers have joined forces to launch “Shomi,” a new subscription-based service that provides access to shows on-demand, with apps for tablets, phones, web, Xbox 360 and set-top boxes at launch. The Shomi service will be available only to Rogers and Shaw Internet or TV subscribers in its beta form, and it’ll be available beginning in November with an $8.99 per month price tag–the same as Netflix. They’re also promising first-window premieres, which means they’ll have limited exclusive access to some content before others get it.

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