Uber’s Latest Experiment: Lunch Delivery
Taxis, helicopters, baby supplies — and now lunches. Uber continued its never-ending series of experimental services with the launch Tuesday of a lunch delivery program called UberFRESH. According to a company blog post, the experiment is running from Tuesday through Friday, Sept. 5, with the possibly of an extension. The same-day delivery space for meals has gained a tremendous amount of investor interest over the past year, with several startups raising eight-figure funding rounds.
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