Rocket Fuel Inc. (FUEL) Cut to “Hold” at Zacks Investment Research
Rocket Fuel Inc. (NASDAQ:FUEL) was downgraded by Zacks Investment Research from a “buy” rating to a “hold” rating in a research note issued to investors on Wednesday.
According to Zacks, “Rocket Fuel Inc. is a leading provider of artificial intelligence advertising solutions for digital marketers. They deliver a leading programmatic media-buying platform at Big Data scale that harnesses the power of artificial intelligence to improve marketing ROI in digital media across web, mobile, video, and social channels. Rocket Fuel powers digital advertising and marketing programs globally for customers in North America, Europe, and Japan. Customers trust Rocket Fuel’s Advertising That Learns platform to achieve brand and direct-response objectives in diverse industries from luxury cars to groceries to retail. “
Other equities research analysts also recently issued research reports about the company. Needham & Company LLC reaffirmed a “hold” rating on shares of Rocket Fuel in a research report on Monday, June 27th. Credit Suisse Group AG reaffirmed an “outperform” rating and issued a $7.00 target price on shares of Rocket Fuel in a research report on Wednesday, August 3rd. Finally, BMO Capital Markets reaffirmed a “hold” rating and issued a $4.00 target price on shares of Rocket Fuel in a research report on Monday, July 18th. One equities research analyst has rated the stock with a sell rating, eight have given a hold rating and one has assigned a buy rating to the company. The company currently has an average rating of “Hold” and an average target price of $4.21.
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Rocket Fuel (NASDAQ:FUEL) traded down 2.75% during trading on Wednesday, reaching $2.48. The company had a trading volume of 200,504 shares. The firm’s 50 day moving average is $2.83 and its 200-day moving average is $2.67. Rocket Fuel has a 12 month low of $2.09 and a 12 month high of $5.48. The company’s market capitalization is $110.24 million.
Rocket Fuel (NASDAQ:FUEL) last announced its quarterly earnings data on Tuesday, August 2nd. The company reported ($0.15) EPS for the quarter, beating the Zacks’ consensus estimate of ($0.23) by $0.08. The business earned $117 million during the quarter, compared to the consensus estimate of $111.48 million. Rocket Fuel had a negative return on equity of 38.96% and a negative net margin of 40.69%. The business’s revenue for the quarter was down 2.6% on a year-over-year basis. During the same quarter in the previous year, the business earned ($0.17) earnings per share. On average, equities analysts expect that Rocket Fuel will post ($0.60) earnings per share for the current year.
Several institutional investors have recently bought and sold shares of the stock. Paloma Partners Management Co acquired a new position in shares of Rocket Fuel during the second quarter worth about $214,000. Bridgeway Capital Management Inc. acquired a new position in shares of Rocket Fuel during the second quarter worth about $384,000. Spark Investment Management LLC raised its position in shares of Rocket Fuel by 10.6% in the second quarter. Spark Investment Management LLC now owns 402,100 shares of the company’s stock worth $892,000 after buying an additional 38,500 shares during the period. Vanguard Group Inc. raised its position in shares of Rocket Fuel by 5.0% in the second quarter. Vanguard Group Inc. now owns 936,519 shares of the company’s stock worth $2,079,000 after buying an additional 44,358 shares during the period. Finally, JPMorgan Chase & Co. raised its position in shares of Rocket Fuel by 1.0% in the second quarter. JPMorgan Chase & Co. now owns 79,699 shares of the company’s stock worth $177,000 after buying an additional 808 shares during the period. 29.28% of the stock is owned by institutional investors.
Rocket Fuel Company Profile
Rocket Fuel Inc is a technology company, which offers a Programmatic Marketing Platform that is designed for helping marketers and their agencies to connect with consumers through digital media. The Company’s service offerings are organized around platforms, including Data Management Platform (DMP) and Demand Side Platform (DSP), which are used by customers themselves or integrating with other customer relationship management or marketing platforms, and together in various permutations as its Programmatic Marketing Platform.
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