Very Positive Press Coverage Extremely Likely to Affect Harte Hanks (HHS) Share Price
News headlines about Harte Hanks (NYSE:HHS) have trended very positive recently, Alpha One reports. The research group, a division of Accern, identifies negative and positive press coverage by monitoring more than twenty million blog and news sources. Alpha One ranks coverage of public companies on a scale of negative one to positive one, with scores nearest to one being the most favorable. Harte Hanks earned a daily sentiment score of 0.56 on Alpha One’s scale. Alpha One also assigned media headlines about the business services provider an impact score of 100 out of 100, meaning that recent press coverage is extremely likely to have an effect on the company’s share price in the near term.
Separately, Zacks Investment Research upgraded Harte Hanks from a “strong sell” rating to a “hold” rating in a research report on Tuesday, January 31st.
Harte Hanks (NYSE:HHS) opened at 1.33 on Wednesday. The company’s 50-day moving average price is $1.37 and its 200 day moving average price is $1.48. The stock’s market capitalization is $81.93 million. Harte Hanks has a 12 month low of $0.85 and a 12 month high of $2.28.
Harte Hanks Company Profile
Harte Hanks, Inc (Harte Hanks) is a multi-channel marketing company. The Company’s Customer Interaction business offers a range of marketing services, in media from direct mail to e-mail, including agency and digital services; database marketing solutions and business-to-business lead generation; direct mail, and contact centers.
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