Several analysts have recently updated their ratings and price targets for Sony Corp Ord (NYSE: SNE):

  • 7/14/2017 – Sony Corp Ord was upgraded by analysts at Zacks Investment Research from a “sell” rating to a “hold” rating. According to Zacks, “Sony’s shares have outperformed the Zacks categorized Audio Video Home Product industry over the past six months. Also, it has a robust earnings surprise history with three huge beats over the trailing four quarters. Robust sales of the company’s flagship gaming product, PlayStation (PS), have boosted its top-line over the past few quarters. Sony believes strong sales of PS4 and PS VR will continue to boost Gaming Business. Year to date, Sony’s shares have outperformed the Zacks categorized Audio Video Home Product industry. However, on the flip side, high costs in relation to transfer of the battery business, stiff competition in multiple product lines and negative effect from foreign currency translations are likely to remain major headwinds for Sony. Also, currency headwinds, decline in smartphone sales and sustained weakness in games and semiconductors markets might thwart the company’s growth.”
  • 7/8/2017 – Sony Corp Ord was downgraded by analysts at BidaskClub from a “strong-buy” rating to a “buy” rating.
  • 7/4/2017 – Sony Corp Ord was downgraded by analysts at Zacks Investment Research from a “hold” rating to a “sell” rating. According to Zacks, “Over the past few quarters, Sony has been suffering from high costs in relation to transfer of the battery business. The Kumamoto earthquakes, which had severly imacted fiscal 2017 results, is likely to put presssure on sales for quite some time. Also, for fiscal 2017, the company believes strong currency headwinds and increase in price of key components will continue to restrict the growth. Also, decline in smartphone sales and sustained weakness in games and semiconductors markets might thwart the company’s growth. This apart, stiff competition across key product lines also adds to the company’s woes. However, on the flip side, Sony’s shares have outperformed the Zacks categorized Audio Video Home Product industry over the past six months. Strong sales of PS4 and PS VR units, which have stoked top-line growth in the past, are likely to boost Gaming Business.”
  • 6/27/2017 – Sony Corp Ord was upgraded by analysts at BidaskClub from a “buy” rating to a “strong-buy” rating.
  • 6/12/2017 – Sony Corp Ord was downgraded by analysts at Zacks Investment Research from a “buy” rating to a “hold” rating. According to Zacks, “Sony’s shares have outperformed the Zacks categorized Audio Video Home Product industry over the past six months. Also, it has a robust earnings surprise history with three huge beats over the trailing four quarters. Robust sales of the company’s flagship gaming product, PlayStation (PS), have boosted its top-line over the past few quarters. Sony believes strong sales of PS4 and PS VR will continue to boost Gaming Business. Year to date, Sony’s shares have outperformed the Zacks categorized Audio Video Home Product industry. However, on the flip side, high costs in relation to transfer of the battery business, stiff competition in multiple product lines and negative effect from foreign currency translations are likely to remain major headwinds for Sony. Also, currency headwinds, decline in smartphone sales and sustained weakness in games and semiconductors markets might thwart the company’s growth.”

Shares of Sony Corp Ord (NYSE SNE) opened at 40.13 on Tuesday. The stock has a market cap of $50.67 billion, a PE ratio of 79.00 and a beta of 1.71. Sony Corp Ord has a 52-week low of $27.72 and a 52-week high of $40.39. The company’s 50-day moving average price is $37.03 and its 200-day moving average price is $32.82.

Sony Corporation (Sony) is engaged in the development, design, manufacture and sale of various kinds of electronic equipment, instruments and devices for consumer, professional and industrial markets, as well as game consoles and software. The Company’s segments include Mobile Communications, Game & Network Services, Imaging Products & Solutions, Home Entertainment & Sound, Devices, Pictures, Music, Financial Services and All Other.

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