Rouse Properties (NYSE: RSE) and DDR Corp. (NYSE:DDR) are both financials companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, earnings, dividends, profitability, institutional ownership, risk and valuation.

Risk & Volatility

Rouse Properties has a beta of 0.96, suggesting that its share price is 4% less volatile than the S&P 500. Comparatively, DDR Corp. has a beta of 0.8, suggesting that its share price is 20% less volatile than the S&P 500.

Earnings & Valuation

This table compares Rouse Properties and DDR Corp.’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Rouse Properties N/A N/A N/A N/A N/A
DDR Corp. $963.85 million 3.81 $622.40 million ($0.20) -50.00

DDR Corp. has higher revenue and earnings than Rouse Properties.


DDR Corp. pays an annual dividend of $0.76 per share and has a dividend yield of 7.6%. Rouse Properties does not pay a dividend. DDR Corp. pays out -380.0% of its earnings in the form of a dividend. Rouse Properties has increased its dividend for 4 consecutive years and DDR Corp. has increased its dividend for 6 consecutive years.


This table compares Rouse Properties and DDR Corp.’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Rouse Properties -12.34% -9.28% -1.58%
DDR Corp. -5.48% 1.24% 0.42%

Analyst Ratings

This is a breakdown of current ratings and recommmendations for Rouse Properties and DDR Corp., as provided by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rouse Properties 0 0 0 0 N/A
DDR Corp. 0 8 4 0 2.33

DDR Corp. has a consensus target price of $13.50, indicating a potential upside of 35.00%. Given DDR Corp.’s higher possible upside, analysts clearly believe DDR Corp. is more favorable than Rouse Properties.

Insider and Institutional Ownership

80.0% of DDR Corp. shares are owned by institutional investors. 16.1% of DDR Corp. shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.


DDR Corp. beats Rouse Properties on 11 of the 12 factors compared between the two stocks.

About Rouse Properties

Rouse Properties, Inc. is a United States-based real estate investment company. The Company owns and manages regional malls in protected markets or submarkets in the United States. The Company operates through the retail segment, which includes the operation, development and management of regional malls. The Company’s portfolio includes approximately 40 malls and retail centers in over 20 states totaling approximately 24.9 million square feet of retail space. The Company’s properties include Animas Valley Mall; Bayshore Mall; Birchwood Mall; Cache Valley Mall; Chesterfield Towne Center; Chula Vista Center; Colony Square Mall; Fig Garden Village; Grand Traverse Mall; Greenville Mall; Lakeland Square; Lansing Mall; Mall St. Vincent; NewPark Mall; North Plains Mall; Pierre Bossier Mall; Sikes Senter; Silver Lake Mall; Southland Center; Southland Mall; Spring Hill Mall; Valley Hills Mall; Vista Ridge Mall; Washington Park Mall; West Valley Mall; Westwood Mall, and White Mountain Mall.

About DDR Corp.

DDR Corp. is a self-administered and self-managed real estate investment trust. It operates through two segments: shopping centers and loan investments. It is in the business of acquiring, owning, developing, redeveloping, expanding, leasing and managing shopping centers. As of December 31, 2016, it owned and managed approximately 106 million total square feet of gross leasable area (GLA). As of December 31, 2016, the portfolio properties included 319 shopping centers (including 152 centers owned through joint ventures). As of December 31, 2016, the portfolio properties also included over 650 acres of undeveloped land, including parcels located adjacent to certain of the shopping centers. As of December 31, 2016, the portfolio properties aggregated to 75.8 million square feet of Company-owned GLA located in 35 states, plus Puerto Rico. These centers are in the Southeast and Midwest, with significant concentrations in Florida, Georgia, Ohio and North Carolina, as well as Puerto Rico.

Receive News & Ratings for Rouse Properties Inc Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Rouse Properties Inc and related companies with's FREE daily email newsletter.