Baozun Inc. (NASDAQ:BZUN) had its price objective lifted by analysts at Bank of America Corporation from $34.00 to $38.00 in a research report issued to clients and investors on Monday. The firm currently has a “buy” rating on the technology company’s stock. Bank of America Corporation’s price target would indicate a potential upside of 20.41% from the company’s previous close.

A number of other research analysts have also issued reports on the company. Zacks Investment Research raised Baozun from a “hold” rating to a “buy” rating and set a $38.00 target price on the stock in a report on Tuesday, July 25th. Citigroup Inc. started coverage on Baozun in a report on Thursday, August 31st. They issued a “buy” rating and a $38.00 target price on the stock. BidaskClub raised Baozun from a “hold” rating to a “buy” rating in a report on Saturday, July 8th. Deutsche Bank AG lowered Baozun from a “buy” rating to a “hold” rating and boosted their target price for the company from $25.00 to $30.00 in a report on Wednesday, August 23rd. Finally, Vetr lowered Baozun from a “strong-buy” rating to a “buy” rating and set a $32.75 target price on the stock. in a report on Wednesday, September 6th. One research analyst has rated the stock with a sell rating, one has assigned a hold rating, three have given a buy rating and one has issued a strong buy rating to the company’s stock. The stock presently has a consensus rating of “Buy” and a consensus target price of $35.35.

Baozun (BZUN) traded up 0.35% during midday trading on Monday, reaching $31.67. The company’s stock had a trading volume of 1,152,534 shares. The stock’s 50 day moving average is $31.26 and its 200 day moving average is $21.96. Baozun has a 12-month low of $10.87 and a 12-month high of $35.91. The stock has a market cap of $1.72 billion, a P/E ratio of 100.22 and a beta of 4.70.

Baozun (NASDAQ:BZUN) last released its earnings results on Monday, August 21st. The technology company reported $0.08 earnings per share (EPS) for the quarter, missing the Zacks’ consensus estimate of $0.09 by $0.01. The company had revenue of $131.04 million during the quarter. Baozun had a net margin of 3.26% and a return on equity of 9.19%. Analysts anticipate that Baozun will post $0.70 earnings per share for the current year.

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Several large investors have recently added to or reduced their stakes in BZUN. First Trust Advisors LP increased its holdings in shares of Baozun by 37.3% in the first quarter. First Trust Advisors LP now owns 106,370 shares of the technology company’s stock valued at $1,589,000 after purchasing an additional 28,909 shares during the period. Sei Investments Co. boosted its stake in shares of Baozun by 24.3% in the first quarter. Sei Investments Co. now owns 7,024 shares of the technology company’s stock valued at $105,000 after buying an additional 1,373 shares in the last quarter. Pioneer Investment Management Inc. purchased a new stake in shares of Baozun in the first quarter valued at approximately $2,450,000. Neuberger Berman Group LLC purchased a new stake in shares of Baozun in the first quarter valued at approximately $7,740,000. Finally, Harvest Fund Management Co. Ltd boosted its stake in shares of Baozun by 1,673.1% in the first quarter. Harvest Fund Management Co. Ltd now owns 443,281 shares of the technology company’s stock valued at $6,622,000 after buying an additional 418,281 shares in the last quarter. 30.98% of the stock is currently owned by institutional investors and hedge funds.

Baozun Company Profile

Baozun Inc is a brand e-commerce solutions company. The Company is engaged in providing end-to-end e-commerce solutions, including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment.

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