SunOpta (NASDAQ: STKL) and Campbell Soup (NYSE:CPB) are both consumer staples companies, but which is the better stock? We will compare the two businesses based on the strength of their institutional ownership, risk, valuation, earnings, analyst recommendations, profitability and dividends.

Institutional and Insider Ownership

79.3% of SunOpta shares are owned by institutional investors. Comparatively, 44.3% of Campbell Soup shares are owned by institutional investors. 1.9% of SunOpta shares are owned by insiders. Comparatively, 37.3% of Campbell Soup shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Valuation and Earnings

This table compares SunOpta and Campbell Soup’s revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
SunOpta $1.31 billion 0.56 $70.04 million ($0.64) -13.36
Campbell Soup $7.91 billion 1.83 $1.61 billion $2.89 16.50

Campbell Soup has higher revenue and earnings than SunOpta. SunOpta is trading at a lower price-to-earnings ratio than Campbell Soup, indicating that it is currently the more affordable of the two stocks.

Analyst Ratings

This is a summary of current ratings and target prices for SunOpta and Campbell Soup, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
SunOpta 0 2 3 0 2.60
Campbell Soup 4 8 0 0 1.67

SunOpta currently has a consensus price target of $8.88, indicating a potential upside of 3.80%. Campbell Soup has a consensus price target of $51.85, indicating a potential upside of 8.73%. Given Campbell Soup’s higher probable upside, analysts clearly believe Campbell Soup is more favorable than SunOpta.

Volatility & Risk

SunOpta has a beta of 1.76, meaning that its stock price is 76% more volatile than the S&P 500. Comparatively, Campbell Soup has a beta of 0.36, meaning that its stock price is 64% less volatile than the S&P 500.

Profitability

This table compares SunOpta and Campbell Soup’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
SunOpta -3.70% -0.70% -0.23%
Campbell Soup 11.24% 59.84% 12.07%

Dividends

Campbell Soup pays an annual dividend of $1.40 per share and has a dividend yield of 2.9%. SunOpta does not pay a dividend. Campbell Soup pays out 48.4% of its earnings in the form of a dividend.

Summary

Campbell Soup beats SunOpta on 10 of the 15 factors compared between the two stocks.

SunOpta Company Profile

Sunopta Inc is a Canada-based company, which operates businesses focused on a healthy products portfolio. It operates through the following segments: Global Ingredients and Consumer Products. The Global Ingredients segment aggregates its North American and international raw material sourcing and supply operating segments focused on the procurement, processing and sale of specialty and organic grains, seeds, fruits, grain- and cocoa-based ingredients, and other commodities. The Consumer Products segment provides healthy and organic food products that are consumer-packaged to retailers, foodservice distributors and food manufacturers with a range of branded and private label products. It is focused on sourcing non-genetically modified (non-GMO) and organic ingredients, and manufacturing healthy food and beverage products. It manufactures packaged products focused on the healthy beverage, healthy fruit and healthy snack categories.

Campbell Soup Company Profile

Campbell Soup Company is a food company, which manufactures and markets food products. The Company’s segments include Americas Simple Meals and Beverages; Global Biscuits and Snacks, and Campbell Fresh. The Americas Simple Meals and Beverages segment includes the retail and food service channel businesses. The segment includes the products, such as Campbell’s condensed and ready-to-serve soups; Swanson broth and stocks; Prego pasta sauces; Pace Mexican sauces; Campbell’s gravies, pasta, beans and dinner sauces; Plum food and snacks; V8 juices and beverages, and Campbell’s tomato juice. The Global Biscuits and Snacks segment includes Pepperidge Farm cookies, crackers, bakery and frozen products; Arnott’s biscuits, and Kelsen cookies. The Campbell Fresh segment includes Bolthouse Farms fresh carrots, carrot ingredients, refrigerated beverages and refrigerated salad dressings; Garden Fresh Gourmet salsa, hummus, dips and tortilla chips, and the United States refrigerated soup business.

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