WebMD Health Corp (NASDAQ: WBMD) and Blucora (NASDAQ:INSP) are both computer and technology companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, valuation, earnings, analyst recommendations, profitability, risk and dividends.

Earnings and Valuation

This table compares WebMD Health Corp and Blucora’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
WebMD Health Corp $708.99 million 3.42 $184.52 million $1.93 34.44
Blucora N/A N/A N/A N/A N/A

WebMD Health Corp has higher revenue and earnings than Blucora.

Institutional & Insider Ownership

91.1% of WebMD Health Corp shares are owned by institutional investors. 5.6% of WebMD Health Corp shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Profitability

This table compares WebMD Health Corp and Blucora’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
WebMD Health Corp 12.56% 23.67% 5.45%
Blucora 2.50% 2.56% 1.37%

Analyst Recommendations

This is a summary of current recommendations and price targets for WebMD Health Corp and Blucora, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
WebMD Health Corp 0 6 2 0 2.25
Blucora 0 0 0 0 N/A

WebMD Health Corp presently has a consensus price target of $64.00, suggesting a potential downside of 3.72%. Given WebMD Health Corp’s higher possible upside, analysts clearly believe WebMD Health Corp is more favorable than Blucora.

Summary

WebMD Health Corp beats Blucora on 8 of the 8 factors compared between the two stocks.

About WebMD Health Corp

WebMD Health Corp. is a provider of health information services. The Company provides its services to consumers, physicians and other healthcare professionals through its Websites, mobile applications and health-focused publications. Advertisers and sponsors use The WebMD Health Network to reach and engage healthcare professionals and consumers who are interested in healthy living, wellness, diseases and conditions, and other health-related topics. It also markets services under the WebMD Health Services brand that help employers and health plans improve the health and wellness of their employee and plan participant populations. The WebMD Health Network includes www.WebMD.com, its primary Website for consumers and related mobile applications; www.Medscape.com, its primary Website for physicians and other healthcare professionals and related mobile applications; and other Websites through which it provides its branded health and wellness content, tools and services.

About Blucora

Blucora, Inc. is a provider of technology-enabled financial solutions to consumers, small business owners and tax professionals. The Company operates through the Wealth Management and Tax Preparation segments. The Company’s Wealth Management segment consists of HD Vest, which provides financial advisors with an integrated platform of brokerage, investment advisory and insurance services to assist in making each financial advisor a financial service center for his/her clients The Company’s Tax Preparation segment provides digital do-it-yourself (DDIY) tax preparation solutions for consumers, small business owners and tax professionals. TaxAct, a provider of digital tax preparation solutions. HD Vest’s specialized model provides an open-architecture investment platform and technology tools to help financial advisors identify investment opportunities for their clients. TaxAct offers pricing and packaging options for tax professionals.

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