Revlon (NYSE: REV) and Unilever PLC (NYSE:UL) are both consumer staples companies, but which is the better investment? We will contrast the two businesses based on the strength of their earnings, institutional ownership, dividends, risk, valuation, profitability and analyst recommendations.

Insider & Institutional Ownership

14.0% of Revlon shares are owned by institutional investors. Comparatively, 7.3% of Unilever PLC shares are owned by institutional investors. 78.0% of Revlon shares are owned by company insiders. Comparatively, 1.0% of Unilever PLC shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Profitability

This table compares Revlon and Unilever PLC’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Revlon -4.35% -3.09% 0.63%
Unilever PLC N/A N/A N/A

Dividends

Unilever PLC pays an annual dividend of $1.64 per share and has a dividend yield of 2.8%. Revlon does not pay a dividend.

Earnings and Valuation

This table compares Revlon and Unilever PLC’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Revlon $2.65 billion 0.32 $293.10 million ($2.20) -7.27
Unilever PLC $63.43 billion 2.63 $11.34 billion N/A N/A

Unilever PLC has higher revenue and earnings than Revlon.

Risk & Volatility

Revlon has a beta of 0.64, meaning that its stock price is 36% less volatile than the S&P 500. Comparatively, Unilever PLC has a beta of 0.88, meaning that its stock price is 12% less volatile than the S&P 500.

Analyst Recommendations

This is a summary of recent ratings and recommmendations for Revlon and Unilever PLC, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Revlon 0 1 0 0 2.00
Unilever PLC 3 3 3 0 2.00

Revlon presently has a consensus target price of $16.00, suggesting a potential upside of 0.00%. Unilever PLC has a consensus target price of $26.00, suggesting a potential downside of 56.10%. Given Revlon’s higher possible upside, equities analysts clearly believe Revlon is more favorable than Unilever PLC.

Summary

Unilever PLC beats Revlon on 8 of the 12 factors compared between the two stocks.

About Revlon

Revlon, Inc. manufactures, markets and sells around the world a range of beauty and personal care products, including color cosmetics, hair color, hair care and hair treatments, as well as beauty tools, men’s grooming products, anti-perspirant deodorants, fragrances, skincare and other beauty care products. The Company operates through four segments: Consumer, which includes cosmetics, hair color and hair care, beauty tools, anti-perspirant deodorants, fragrances and skincare products; Professional, which includes a line of products sold to hair and nail salons, and professional salon distributors, including hair color, shampoos, conditioners, styling products, nail polishes and nail enhancements; Elizabeth Arden, which include Elizabeth Arden, which produces skin care, color cosmetics and fragrances under the Elizabeth Arden brand and Other, which includes the distribution of prestige, designer and celebrity fragrances, cosmetics and skincare products.

About Unilever PLC

Unilever PLC is a fast-moving consumer goods (FMCG) company. The Company’s segments include Personal Care, which primarily includes sales of skin care and hair care products, deodorants and oral care products; Foods, which primarily includes sales of soups, bouillons, sauces, snacks, mayonnaise, salad dressings, margarines and spreads; Home Care, which primarily includes sales of home care products, such as powders, liquids and capsules, soap bars and a range of cleaning products, and Refreshment, which primarily includes sales of ice cream and tea-based beverages. The Company’s geographical segments include Asia/AMET/RUB, The Americas and Europe. Its brands include Axe, Dirt is Good (Omo), Dove, Family Goodness (Rama), Heartbrand (Wall’s), Hellmann’s, Knorr, Lipton, Lux, Magnum, Rexona, Sunsilk and Surf. The Company operates in more than 100 countries, selling its products in more than 190 countries. The Company operates approximately 310 factories in over 70 countries.

Receive News & Ratings for Revlon Inc. Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Revlon Inc. and related companies with MarketBeat.com's FREE daily email newsletter.