General Growth Properties (NYSE: GGP) and Rouse Properties (NYSE:RSE) are both finance companies, but which is the better stock? We will compare the two businesses based on the strength of their analyst recommendations, dividends, institutional ownership, earnings, profitability, risk and valuation.

Institutional and Insider Ownership

95.3% of General Growth Properties shares are held by institutional investors. 35.6% of General Growth Properties shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Analyst Ratings

This is a summary of recent recommendations for General Growth Properties and Rouse Properties, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
General Growth Properties 1 5 4 0 2.30
Rouse Properties 0 0 0 0 N/A

General Growth Properties currently has a consensus price target of $25.80, indicating a potential upside of 24.34%. Given General Growth Properties’ higher possible upside, equities research analysts clearly believe General Growth Properties is more favorable than Rouse Properties.

Risk and Volatility

General Growth Properties has a beta of 0.75, indicating that its share price is 25% less volatile than the S&P 500. Comparatively, Rouse Properties has a beta of 0.96, indicating that its share price is 4% less volatile than the S&P 500.

Profitability

This table compares General Growth Properties and Rouse Properties’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
General Growth Properties 50.01% 13.57% 5.07%
Rouse Properties -12.34% -9.28% -1.58%

Valuation & Earnings

This table compares General Growth Properties and Rouse Properties’ top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
General Growth Properties $2.51 billion 7.28 $1.76 billion $1.19 17.44
Rouse Properties N/A N/A N/A N/A N/A

General Growth Properties has higher revenue and earnings than Rouse Properties.

Dividends

General Growth Properties pays an annual dividend of $0.88 per share and has a dividend yield of 4.2%. Rouse Properties does not pay a dividend. General Growth Properties pays out 73.9% of its earnings in the form of a dividend. General Growth Properties has increased its dividend for 5 consecutive years and Rouse Properties has increased its dividend for 4 consecutive years.

Summary

General Growth Properties beats Rouse Properties on 10 of the 12 factors compared between the two stocks.

General Growth Properties Company Profile

GGP Inc. (GGP), formerly General Growth Properties, Inc., is a self-administered and self-managed real estate investment trust (REIT). The Company operates as a holding company, which is engaged in the operation, development and management of retail and other rental properties, primarily regional malls. As of December 31, 2016, the Company owned, either entirely or with joint venture partners, 127 retail properties located throughout the United States comprising approximately 125 million square feet of gross leasable area (GLA). As of December 31, 2016, the Company’s retail properties included 200 Lafayette, The Shoppes at Buckland Hills, Northridge Fashion Center, Brass Mill Center, Jordan Creek Town Center, Westroads Mall and Stonestown Galleria. The Company’s business is conducted through GGP Operating Partnership, LP (GGPOP), GGP Nimbus, LP (GGPN) and GGP Limited Partnership (GGPLP, and together with GGPN and GGPOP, the Operating Partnerships), subsidiaries of GGP.

Rouse Properties Company Profile

Rouse Properties, Inc. is a United States-based real estate investment company. The Company owns and manages regional malls in protected markets or submarkets in the United States. The Company operates through the retail segment, which includes the operation, development and management of regional malls. The Company’s portfolio includes approximately 40 malls and retail centers in over 20 states totaling approximately 24.9 million square feet of retail space. The Company’s properties include Animas Valley Mall; Bayshore Mall; Birchwood Mall; Cache Valley Mall; Chesterfield Towne Center; Chula Vista Center; Colony Square Mall; Fig Garden Village; Grand Traverse Mall; Greenville Mall; Lakeland Square; Lansing Mall; Mall St. Vincent; NewPark Mall; North Plains Mall; Pierre Bossier Mall; Sikes Senter; Silver Lake Mall; Southland Center; Southland Mall; Spring Hill Mall; Valley Hills Mall; Vista Ridge Mall; Washington Park Mall; West Valley Mall; Westwood Mall, and White Mountain Mall.

Receive News & Ratings for General Growth Properties Inc. Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for General Growth Properties Inc. and related companies with MarketBeat.com's FREE daily email newsletter.