Perion Network (NASDAQ: PERI) is one of 65 public companies in the “Application Software” industry, but how does it compare to its rivals? We will compare Perion Network to related businesses based on the strength of its risk, profitability, earnings, institutional ownership, analyst recommendations, dividends and valuation.

Risk and Volatility

Perion Network has a beta of 1.66, suggesting that its stock price is 66% more volatile than the S&P 500. Comparatively, Perion Network’s rivals have a beta of 1.61, suggesting that their average stock price is 61% more volatile than the S&P 500.

Analyst Recommendations

This is a breakdown of recent recommendations and price targets for Perion Network and its rivals, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Perion Network 0 1 0 0 2.00
Perion Network Competitors 180 1516 2891 96 2.62

As a group, “Application Software” companies have a potential upside of 3.89%. Given Perion Network’s rivals stronger consensus rating and higher probable upside, analysts plainly believe Perion Network has less favorable growth aspects than its rivals.

Institutional and Insider Ownership

19.4% of Perion Network shares are held by institutional investors. Comparatively, 68.6% of shares of all “Application Software” companies are held by institutional investors. 15.7% of shares of all “Application Software” companies are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.


This table compares Perion Network and its rivals’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Perion Network -11.31% 8.57% 4.95%
Perion Network Competitors -62.48% -91.99% -16.39%

Earnings and Valuation

This table compares Perion Network and its rivals revenue, earnings per share and valuation.

Gross Revenue EBITDA Price/Earnings Ratio
Perion Network $290.67 million $24.96 million -2.88
Perion Network Competitors $761.46 million $137.65 million -12.40

Perion Network’s rivals have higher revenue and earnings than Perion Network. Perion Network is trading at a higher price-to-earnings ratio than its rivals, indicating that it is currently more expensive than other companies in its industry.


Perion Network rivals beat Perion Network on 8 of the 13 factors compared.

Perion Network Company Profile

Perion Network Ltd. is a global technology company. It is engaged in delivering advertising solutions to brands and publishers. It operates through High Impact Advertising solutions segment. It provides execution, ranging from high-impact advertisement formats to branded search, and a unified social and mobile programmatic platform. Its business solutions include Undertone, Codefuel, Growmobile, IncrediMail and Smilebox. Undertone offers engaging digital advertising, which is designed to capture consumer attention and drive engagement, delivering these advertisements across a portfolio of Websites and mobile applications. CodeFuel is an engagement and monetization suite delivering solutions for both content publishers and advertisers. Growmobile offers automated marketing solutions ranging from social advertising to user engagement. IncrediMail is a unified messaging application. Smilebox is a photo sharing and social expression product and offers various formats, themes and styles.

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