Under Armour (NYSE: UA) is one of 26 publicly-traded companies in the “Apparel & Accessories” industry, but how does it contrast to its peers? We will compare Under Armour to related businesses based on the strength of its earnings, valuation, risk, dividends, profitability, institutional ownership and analyst recommendations.

Valuation & Earnings

This table compares Under Armour and its peers gross revenue, earnings per share (EPS) and valuation.

Gross Revenue EBITDA Price/Earnings Ratio
Under Armour $4.98 billion $526.36 million 33.15
Under Armour Competitors $2.68 billion $378.34 million -4.30

Under Armour has higher revenue and earnings than its peers. Under Armour is trading at a higher price-to-earnings ratio than its peers, indicating that it is currently more expensive than other companies in its industry.


This table compares Under Armour and its peers’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Under Armour 4.38% 11.06% 5.96%
Under Armour Competitors -1,573.13% -7.77% -8.31%

Risk & Volatility

Under Armour has a beta of 1.16, suggesting that its stock price is 16% more volatile than the S&P 500. Comparatively, Under Armour’s peers have a beta of 0.73, suggesting that their average stock price is 27% less volatile than the S&P 500.

Analyst Ratings

This is a breakdown of recent ratings for Under Armour and its peers, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Under Armour 8 8 4 0 1.80
Under Armour Competitors 244 1241 1894 72 2.52

Under Armour presently has a consensus price target of $18.00, indicating a potential upside of 13.14%. As a group, “Apparel & Accessories” companies have a potential upside of 5.28%. Given Under Armour’s higher probable upside, analysts clearly believe Under Armour is more favorable than its peers.

Insider and Institutional Ownership

30.3% of Under Armour shares are owned by institutional investors. Comparatively, 45.9% of shares of all “Apparel & Accessories” companies are owned by institutional investors. 16.5% of Under Armour shares are owned by insiders. Comparatively, 29.9% of shares of all “Apparel & Accessories” companies are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.


Under Armour beats its peers on 8 of the 13 factors compared.

About Under Armour

Under Armour, Inc. is engaged in the development, marketing and distribution of branded performance apparel, footwear and accessories for men, women and youth. The Company’s segments include North America, consisting of the United States and Canada; Europe, the Middle East and Africa (EMEA); Asia-Pacific; Latin America, and Connected Fitness. Its products are sold across the world and worn by athletes at all levels, from youth to professional, on playing fields around the globe, as well as by consumers with active lifestyles. The Company sells its branded apparel, footwear and accessories in North America through its wholesale and direct to consumer channels. As of December 31, 2016, the Company had approximately 151 factory house stores in North America primarily located in outlet centers throughout the United States. In addition, the Company distributes its products in North America through third-party logistics providers with primary locations in Canada, New Jersey and Florida.

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