Baozun Inc. (NASDAQ:BZUN) was upgraded by Zacks Investment Research from a “sell” rating to a “buy” rating in a research note issued to investors on Tuesday. The brokerage presently has a $37.00 target price on the technology company’s stock. Zacks Investment Research‘s target price would indicate a potential upside of 16.61% from the stock’s current price.

According to Zacks, “Baozun Inc. offers digital and e-commerce service primarily in China. The Company’s services include website design, development and hosting, information technology infrastructure, customer service, warehousing and logistics services as well as digital marketing. Baozun Inc. is based in SHANGHAI, China. “

Several other analysts also recently issued reports on the stock. BidaskClub downgraded shares of Baozun from a “strong-buy” rating to a “buy” rating in a report on Friday, August 4th. Bank of America Corporation upped their price target on shares of Baozun from $26.00 to $36.00 and gave the company a “buy” rating in a report on Friday, July 21st. Vetr raised shares of Baozun from a “hold” rating to a “buy” rating and set a $35.98 price target on the stock in a report on Monday, October 2nd. Citigroup Inc. began coverage on shares of Baozun in a report on Thursday, August 31st. They issued a “buy” rating and a $38.00 price target on the stock. Finally, Deutsche Bank AG downgraded shares of Baozun from a “buy” rating to a “hold” rating and upped their price target for the company from $25.00 to $30.00 in a report on Wednesday, August 23rd. One equities research analyst has rated the stock with a hold rating, three have issued a buy rating and two have given a strong buy rating to the company. The stock presently has a consensus rating of “Buy” and a consensus price target of $36.54.

Shares of Baozun (NASDAQ BZUN) traded down 4.57% during midday trading on Tuesday, reaching $31.73. The company’s stock had a trading volume of 3,966,760 shares. Baozun has a 52 week low of $10.87 and a 52 week high of $40.65. The stock has a market capitalization of $1.72 billion, a price-to-earnings ratio of 98.24 and a beta of 4.74. The company has a 50 day moving average of $35.27 and a 200-day moving average of $35.27.

Baozun (NASDAQ:BZUN) last issued its quarterly earnings results on Monday, August 21st. The technology company reported $0.08 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $0.09 by ($0.01). Baozun had a return on equity of 9.19% and a net margin of 3.26%. The firm had revenue of $131.04 million for the quarter. Equities research analysts predict that Baozun will post $0.68 earnings per share for the current year.

COPYRIGHT VIOLATION WARNING: “Baozun Inc. (BZUN) Upgraded to Buy by Zacks Investment Research” was first published by American Banking News and is the property of of American Banking News. If you are accessing this article on another site, it was illegally stolen and reposted in violation of United States and international copyright & trademark legislation. The correct version of this article can be accessed at https://www.americanbankingnews.com/2017/10/24/baozun-inc-bzun-upgraded-to-buy-by-zacks-investment-research.html.

Several institutional investors and hedge funds have recently made changes to their positions in the stock. Sei Investments Co. increased its position in Baozun by 24.3% during the first quarter. Sei Investments Co. now owns 7,024 shares of the technology company’s stock worth $105,000 after purchasing an additional 1,373 shares during the last quarter. Citigroup Inc. increased its position in Baozun by 29.3% during the second quarter. Citigroup Inc. now owns 5,781 shares of the technology company’s stock worth $128,000 after purchasing an additional 1,311 shares during the last quarter. Global X Management Co. LLC increased its position in Baozun by 1.6% during the second quarter. Global X Management Co. LLC now owns 6,759 shares of the technology company’s stock worth $150,000 after purchasing an additional 105 shares during the last quarter. Public Employees Retirement System of Ohio increased its position in Baozun by 18.5% during the second quarter. Public Employees Retirement System of Ohio now owns 7,700 shares of the technology company’s stock worth $171,000 after purchasing an additional 1,200 shares during the last quarter. Finally, Pacad Investment Ltd. acquired a new position in Baozun during the second quarter worth approximately $197,000. 33.69% of the stock is currently owned by institutional investors and hedge funds.

Baozun Company Profile

Baozun Inc is a brand e-commerce solutions company. The Company is engaged in providing end-to-end e-commerce solutions, including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment.

Get a free copy of the Zacks research report on Baozun (BZUN)

For more information about research offerings from Zacks Investment Research, visit Zacks.com

Receive News & Ratings for Baozun Inc. Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Baozun Inc. and related companies with MarketBeat.com's FREE daily email newsletter.