Blucora (NASDAQ: BCOR) is one of 51 publicly-traded companies in the “Internet Services” industry, but how does it weigh in compared to its rivals? We will compare Blucora to similar businesses based on the strength of its dividends, analyst recommendations, risk, institutional ownership, profitability, valuation and earnings.


This table compares Blucora and its rivals’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Blucora -8.03% 11.92% 5.43%
Blucora Competitors 0.32% 26.75% 6.26%

Volatility and Risk

Blucora has a beta of -0.21, meaning that its stock price is 121% less volatile than the S&P 500. Comparatively, Blucora’s rivals have a beta of 1.35, meaning that their average stock price is 35% more volatile than the S&P 500.

Analyst Recommendations

This is a summary of current ratings for Blucora and its rivals, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Blucora 0 1 3 0 2.75
Blucora Competitors 401 1569 2640 86 2.51

Blucora presently has a consensus target price of $25.33, suggesting a potential upside of 0.93%. As a group, “Internet Services” companies have a potential upside of 2.22%. Given Blucora’s rivals higher probable upside, analysts clearly believe Blucora has less favorable growth aspects than its rivals.

Insider and Institutional Ownership

90.5% of Blucora shares are held by institutional investors. Comparatively, 73.5% of shares of all “Internet Services” companies are held by institutional investors. 14.1% of Blucora shares are held by insiders. Comparatively, 19.5% of shares of all “Internet Services” companies are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Earnings and Valuation

This table compares Blucora and its rivals gross revenue, earnings per share and valuation.

Gross Revenue EBITDA Price/Earnings Ratio
Blucora $491.58 million $92.46 million -24.61
Blucora Competitors $956.92 million $128.04 million 53.80

Blucora’s rivals have higher revenue and earnings than Blucora. Blucora is trading at a lower price-to-earnings ratio than its rivals, indicating that it is currently more affordable than other companies in its industry.


Blucora rivals beat Blucora on 10 of the 13 factors compared.

About Blucora

Blucora, Inc. is a provider of technology-enabled financial solutions to consumers, small business owners and tax professionals. The Company operates through the Wealth Management and Tax Preparation segments. The Company’s Wealth Management segment consists of HD Vest, which provides financial advisors with an integrated platform of brokerage, investment advisory and insurance services to assist in making each financial advisor a financial service center for his/her clients The Company’s Tax Preparation segment provides digital do-it-yourself (DDIY) tax preparation solutions for consumers, small business owners and tax professionals. TaxAct, a provider of digital tax preparation solutions. HD Vest’s specialized model provides an open-architecture investment platform and technology tools to help financial advisors identify investment opportunities for their clients. TaxAct offers pricing and packaging options for tax professionals.

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