Coca-Cola Company (The) (NYSE: KO) and National Beverage Corp. (NASDAQ:FIZZ) are both mid-cap consumer staples companies, but which is the better investment? We will compare the two companies based on the strength of their analyst recommendations, valuation, dividends, profitability, earnings, institutional ownership and risk.

Profitability

This table compares Coca-Cola Company (The) and National Beverage Corp.’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Coca-Cola Company (The) 12.20% 36.21% 9.10%
National Beverage Corp. 13.38% 49.70% 32.30%

Valuation & Earnings

This table compares Coca-Cola Company (The) and National Beverage Corp.’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Coca-Cola Company (The) $38.86 billion 5.04 $10.89 billion $1.05 43.79
National Beverage Corp. $869.64 million 5.24 $189.51 million $2.50 39.16

Coca-Cola Company (The) has higher revenue and earnings than National Beverage Corp.. National Beverage Corp. is trading at a lower price-to-earnings ratio than Coca-Cola Company (The), indicating that it is currently the more affordable of the two stocks.

Analyst Recommendations

This is a summary of current ratings and recommmendations for Coca-Cola Company (The) and National Beverage Corp., as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coca-Cola Company (The) 2 14 7 0 2.22
National Beverage Corp. 2 1 0 0 1.33

Coca-Cola Company (The) presently has a consensus price target of $46.84, indicating a potential upside of 1.87%. National Beverage Corp. has a consensus price target of $76.67, indicating a potential downside of 21.69%. Given Coca-Cola Company (The)’s stronger consensus rating and higher probable upside, equities research analysts clearly believe Coca-Cola Company (The) is more favorable than National Beverage Corp..

Insider & Institutional Ownership

64.6% of Coca-Cola Company (The) shares are owned by institutional investors. Comparatively, 21.7% of National Beverage Corp. shares are owned by institutional investors. 1.5% of Coca-Cola Company (The) shares are owned by company insiders. Comparatively, 75.2% of National Beverage Corp. shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Risk and Volatility

Coca-Cola Company (The) has a beta of 0.7, meaning that its share price is 30% less volatile than the S&P 500. Comparatively, National Beverage Corp. has a beta of 0.5, meaning that its share price is 50% less volatile than the S&P 500.

Dividends

Coca-Cola Company (The) pays an annual dividend of $1.48 per share and has a dividend yield of 3.2%. National Beverage Corp. does not pay a dividend. Coca-Cola Company (The) pays out 141.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. National Beverage Corp. has increased its dividend for 54 consecutive years.

Summary

National Beverage Corp. beats Coca-Cola Company (The) on 9 of the 17 factors compared between the two stocks.

Coca-Cola Company (The) Company Profile

The Coca-Cola Company is a beverage company. The Company owns or licenses and markets non-alcoholic beverage brands, primarily sparkling beverages and a range of still beverages, such as waters, flavored waters and enhanced waters, juices and juice drinks, ready-to-drink teas and coffees, sports drinks, dairy and energy drinks. The Company’s segments include Europe, Middle East and Africa; Latin America; North America; Asia Pacific; Bottling Investments, and Corporate. The Company owns and markets a range of non-alcoholic sparkling beverage brands, including Coca-Cola, Diet Coke, Fanta and Sprite. The Company owns or licenses and markets over 500 non-alcoholic beverage brands. The Company markets, manufactures and sells beverage concentrates, which are referred to as beverage bases, and syrups, including fountain syrups, and finished sparkling and still beverages.

National Beverage Corp. Company Profile

National Beverage Corp. is a holding company. The Company develops, produces, markets and sells a diverse portfolio of flavored beverage products primarily in North America. The Company’s brands consist of beverages geared to the active and health-conscious consumer (Power+ Brands), including sparkling waters, energy drinks and juices, and carbonated soft drinks in a range of flavors, including regular, sugar-free and reduced calorie options. In addition, the Company produces soft drinks for certain retailers, such as allied brands. The Company’s portfolio of Power+ Brands includes LaCroix, LaCroix Curate, LaCroix NiCola and Shasta sparkling water products; Rip It energy drinks and shots, and Everfresh, Everfresh Premier Varietals and Mr. Pure juice and juice-based products. The Company’s carbonated soft drinks include Shasta and Faygo, iconic brands. The Company had, as of April 30, 2016, 12 production facilities located near metropolitan markets across the continental United States.

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