Prudential Public Limited (NYSE: PUK) and Aegon NV (NYSE:AEG) are both large-cap finance companies, but which is the superior stock? We will contrast the two companies based on the strength of their analyst recommendations, dividends, valuation, profitability, risk, earnings and institutional ownership.

Volatility & Risk

Prudential Public Limited has a beta of 1.65, meaning that its stock price is 65% more volatile than the S&P 500. Comparatively, Aegon NV has a beta of 1.42, meaning that its stock price is 42% more volatile than the S&P 500.

Dividends

Prudential Public Limited pays an annual dividend of $0.78 per share and has a dividend yield of 1.6%. Aegon NV pays an annual dividend of $0.25 per share and has a dividend yield of 4.2%. Aegon NV pays out 27.5% of its earnings in the form of a dividend. Prudential Public Limited has raised its dividend for 4 consecutive years.

Profitability

This table compares Prudential Public Limited and Aegon NV’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Prudential Public Limited N/A N/A N/A
Aegon NV 5.18% 6.73% 0.40%

Earnings and Valuation

This table compares Prudential Public Limited and Aegon NV’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio NetIncome Earnings Per Share Price/Earnings Ratio
Prudential Public Limited $97.42 billion 0.65 $2.60 billion N/A N/A
Aegon NV $37.25 billion 0.32 $483.58 million $0.91 6.47

Prudential Public Limited has higher revenue and earnings than Aegon NV.

Insider and Institutional Ownership

1.6% of Prudential Public Limited shares are held by institutional investors. Comparatively, 10.6% of Aegon NV shares are held by institutional investors. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Analyst Recommendations

This is a summary of recent recommendations and price targets for Prudential Public Limited and Aegon NV, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Prudential Public Limited 0 2 2 0 2.50
Aegon NV 0 5 0 0 2.00

Aegon NV has a consensus target price of $4.80, suggesting a potential downside of 18.51%. Given Aegon NV’s higher possible upside, analysts clearly believe Aegon NV is more favorable than Prudential Public Limited.

Summary

Prudential Public Limited beats Aegon NV on 8 of the 14 factors compared between the two stocks.

About Prudential Public Limited

Prudential Public Limited Company is an international financial services company. The Company offers a range of retail financial products and services and asset management services throughout these territories. The Company operates through Insurance operations and Asset management operations. The retail financial products and services include life insurance, pensions and annuities as well as collective investment schemes. Its insurance operations include Asia, the United States (Jackson National Life Insurance Company (Jackson)) and the United Kingdom. Its asset management operations include Eastspring Investments, M&G and Prudential Capital.

About Aegon NV

Aegon N.V. (Aegon) is an international life insurance, pensions and asset management company. The Company’s segments include the Americas, which includes the United States, Mexico and Brazil; the Netherlands; the United Kingdom; Central & Eastern Europe; Spain & Portugal; Asia, and Aegon Asset Management. It offers protection against mortality, morbidity and longevity risks, including traditional and universal life. It offers products with mortality, morbidity, and longevity risks, including traditional and universal life; mortgages; annuity products, and banking products. It offers individual protection products, such as annuities, term insurance, income protection and international/offshore bonds. It has activities in the Czech Republic, Hungary, Poland, Romania, Slovakia and Turkey. It offers life insurance marketed to high-net-worth individuals in Hong Kong and Singapore. It also offers investment products covering third-party customers, insurance-linked solutions.

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