The Rubicon Project’s (RUBI) “Hold” Rating Reiterated at B. Riley
The Rubicon Project, Inc. (NYSE:RUBI)‘s stock had its “hold” rating reissued by analysts at B. Riley in a research note issued on Friday. They presently have a $3.00 target price on the software maker’s stock. B. Riley’s price target would indicate a potential upside of 44.93% from the stock’s previous close.
RUBI has been the subject of several other reports. ValuEngine lowered shares of The Rubicon Project from a “sell” rating to a “strong sell” rating in a report on Friday, September 1st. Zacks Investment Research raised shares of The Rubicon Project from a “hold” rating to a “buy” rating and set a $5.50 target price for the company in a report on Thursday, July 13th. Citigroup Inc. cut their target price on shares of The Rubicon Project from $6.00 to $4.00 and set a “neutral” rating for the company in a report on Tuesday, September 26th. BidaskClub lowered shares of The Rubicon Project from a “hold” rating to a “sell” rating in a report on Saturday, July 8th. Finally, Needham & Company LLC reaffirmed a “hold” rating on shares of The Rubicon Project in a report on Thursday, August 24th. Two investment analysts have rated the stock with a sell rating, eight have assigned a hold rating and one has assigned a buy rating to the company’s stock. The Rubicon Project presently has a consensus rating of “Hold” and an average price target of $5.86.
Shares of The Rubicon Project (NYSE:RUBI) traded down $1.38 during midday trading on Friday, reaching $2.07. 3,770,000 shares of the company’s stock traded hands, compared to its average volume of 290,174. The Rubicon Project has a twelve month low of $2.02 and a twelve month high of $9.16.
The Rubicon Project (NYSE:RUBI) last posted its earnings results on Thursday, November 2nd. The software maker reported ($0.14) earnings per share for the quarter, missing the consensus estimate of ($0.12) by ($0.02). The firm had revenue of $35.20 million for the quarter, compared to analysts’ expectations of $39.38 million. The Rubicon Project had a negative net margin of 77.31% and a negative return on equity of 8.38%. The Rubicon Project’s revenue for the quarter was down 41.9% compared to the same quarter last year. During the same period last year, the firm earned $0.20 earnings per share. equities research analysts predict that The Rubicon Project will post -0.93 earnings per share for the current year.
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Hedge funds and other institutional investors have recently modified their holdings of the stock. Voya Investment Management LLC increased its holdings in The Rubicon Project by 29.6% in the 2nd quarter. Voya Investment Management LLC now owns 20,823 shares of the software maker’s stock worth $107,000 after acquiring an additional 4,760 shares in the last quarter. Teton Advisors Inc. increased its holdings in The Rubicon Project by 94.2% in the 2nd quarter. Teton Advisors Inc. now owns 23,500 shares of the software maker’s stock worth $121,000 after acquiring an additional 11,400 shares in the last quarter. American International Group Inc. increased its holdings in The Rubicon Project by 7.0% in the 1st quarter. American International Group Inc. now owns 22,916 shares of the software maker’s stock worth $135,000 after acquiring an additional 1,509 shares in the last quarter. SG Americas Securities LLC purchased a new stake in The Rubicon Project in the 2nd quarter worth $143,000. Finally, Wells Fargo & Company MN increased its holdings in The Rubicon Project by 7.3% in the 2nd quarter. Wells Fargo & Company MN now owns 30,922 shares of the software maker’s stock worth $158,000 after acquiring an additional 2,103 shares in the last quarter. 62.27% of the stock is owned by institutional investors.
The Rubicon Project Company Profile
The Rubicon Project, Inc offers a technology solution to automate the purchase and sale of advertising for buyers and sellers. The Company’s solution enables buyers and sellers to purchase and sell a range of advertising units, including display and video; utilizing various inventory types, including direct sale of inventory and real-time bidding (RTB), and across digital channels, including mobile Web, mobile application and desktop, as well as across various out of home channels, such as digital billboards.
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