Ituran Location and Control (NASDAQ: ITRN) and Odyssey Marine Exploration (NASDAQ:OMEX) are both small-cap industrials companies, but which is the better stock? We will contrast the two businesses based on the strength of their dividends, institutional ownership, earnings, analyst recommendations, risk, profitability and valuation.


This table compares Ituran Location and Control and Odyssey Marine Exploration’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Ituran Location and Control 18.99% 36.10% 22.09%
Odyssey Marine Exploration N/A N/A -224.48%


Ituran Location and Control pays an annual dividend of $0.96 per share and has a dividend yield of 2.7%. Odyssey Marine Exploration does not pay a dividend. Ituran Location and Control pays out 49.2% of its earnings in the form of a dividend.

Risk and Volatility

Ituran Location and Control has a beta of 0.83, meaning that its stock price is 17% less volatile than the S&P 500. Comparatively, Odyssey Marine Exploration has a beta of 3.24, meaning that its stock price is 224% more volatile than the S&P 500.

Analyst Ratings

This is a breakdown of current ratings and target prices for Ituran Location and Control and Odyssey Marine Exploration, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ituran Location and Control 0 2 0 0 2.00
Odyssey Marine Exploration 0 0 0 0 N/A

Ituran Location and Control presently has a consensus price target of $36.00, suggesting a potential upside of 0.00%. Given Ituran Location and Control’s higher possible upside, equities research analysts clearly believe Ituran Location and Control is more favorable than Odyssey Marine Exploration.

Institutional & Insider Ownership

51.8% of Ituran Location and Control shares are owned by institutional investors. Comparatively, 8.2% of Odyssey Marine Exploration shares are owned by institutional investors. 8.2% of Odyssey Marine Exploration shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Earnings & Valuation

This table compares Ituran Location and Control and Odyssey Marine Exploration’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio NetIncome Earnings Per Share Price/Earnings Ratio
Ituran Location and Control $199.57 million 3.78 $32.13 million $1.95 18.46
Odyssey Marine Exploration $4.68 million 6.97 -$6.31 million ($1.10) -3.54

Ituran Location and Control has higher revenue and earnings than Odyssey Marine Exploration. Odyssey Marine Exploration is trading at a lower price-to-earnings ratio than Ituran Location and Control, indicating that it is currently the more affordable of the two stocks.


Ituran Location and Control beats Odyssey Marine Exploration on 9 of the 13 factors compared between the two stocks.

About Ituran Location and Control

Ituran Location and Control Ltd. is a provider of location-based services, consisting of stolen vehicle recovery (SVR), fleet management services and other tracking services. The Company also provides wireless communication products used in connection with its location-based services and various other applications. Its operations consist of two segments: location-based services and wireless communications products. Its location-based services segment consists of its SVR and tracking services, fleet management and value-added services consisted of personal locater services and concierge services. Its wireless communications products segment consists of short and medium range two-way machine-to-machine wireless communications products that are used for various applications, including automatic vehicle location (AVL) and automatic vehicle identification. It primarily provides its services, as well as sells and leases its products in Israel, Brazil, Argentina and the United States.

About Odyssey Marine Exploration

Odyssey Marine Exploration, Inc. (Odyssey) is a deep-ocean exploration company. The Company’s techniques are applied to mineral exploration, shipwreck cargo recovery, and other marine survey and exploration charter services. The Company is engaged in discovering shipwreck sites in the deep ocean and conducting archaeological excavations with remotely operated vehicles (ROVs). Its shipwreck discoveries include the SS Republic, HMS Victory, Black Swan, La Marquise de Tourny and other unidentified shipwrecks. The Company offers exploration services, including geophysical and geotechnical assessments of seabed mineral deposits to companies, including its subsidiaries and companies, in which it holds an equity position, as a resource development partner. The Company evaluates or explores various types of seabed mineral deposits, such as phosphorites, polymetallic nodules and seafloor massive sulfides. Odyssey offers its marine exploration services to third-party companies.

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