Cars.com (CARS) versus Yelp (YELP) Head-To-Head Contrast

Yelp (NYSE: YELP) and Cars.com (NYSE:CARS) are both technology companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, risk, institutional ownership, profitability, analyst recommendations, valuation and dividends.

Profitability

This table compares Yelp and Cars.com’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Yelp 2.31% 2.20% 2.00%
Cars.com N/A N/A N/A

Institutional & Insider Ownership

85.8% of Yelp shares are held by institutional investors. 10.1% of Yelp shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Earnings and Valuation

This table compares Yelp and Cars.com’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Yelp $713.07 million 5.10 -$4.67 million $0.23 190.83
Cars.com N/A N/A N/A N/A N/A

Cars.com has lower revenue, but higher earnings than Yelp.

Analyst Recommendations

This is a summary of current recommendations and price targets for Yelp and Cars.com, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Yelp 0 16 19 0 2.54
Cars.com 0 1 2 0 2.67

Yelp currently has a consensus price target of $43.65, indicating a potential downside of 0.56%. Cars.com has a consensus price target of $34.00, indicating a potential upside of 42.80%. Given Cars.com’s stronger consensus rating and higher probable upside, analysts plainly believe Cars.com is more favorable than Yelp.

Summary

Yelp beats Cars.com on 7 of the 9 factors compared between the two stocks.

About Yelp

Yelp Inc. (Yelp) connects people with local businesses by bringing ‘word of mouth’ online and providing a platform for businesses and consumers to engage and transact. The Company offers local business review sites. Yelp provides a platform for consumers to share their everyday local business experiences with other consumers by posting reviews, tips, photos and videos, and to engage directly with businesses, through reviews, its Request-A-Quote and Message the Business features, and by completing transactions on the Yelp Platform. Yelp also provides businesses of all sizes with a range of free and paid services that help them engage with consumers. The Yelp Platform allows consumers to transact with local businesses directly on Yelp through Yelp Reservations, its online reservations product, and integrations with partners ranging from Shoptiques.com (boutique shopping) to GolfNow (tee time booking) to BloomNation (flower ordering).

About Cars.com

Cars.com Inc. owns a digital automotive marketplace business (Cars.com). Cars.com is an online research destination for car shoppers. The Company is engaged in the sale of online subscription advertising products targeting car dealerships. It offers a suite of products and services targeting the automotive needs of its buyer and seller customers. Cars.com offers a digital automotive marketplace search engine that helps car buyers to make informed purchasing decisions and helps sellers to engage with a portion of their target customer base. This online automotive marketplace service connects buyers and sellers across five Websites: Cars.com, Auto.com, DealerRater.com, NewCars.com and PickupTrucks.com. Its automotive marketplace products also include credible user and automotive and dealer reviews. It is also engaged in the sale of display advertising to national advertisers. Car buyers and car owners interface with Cars.com primarily through the Cars.com sites and mobile applications.

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