RMG Networks (NASDAQ: RMGN) and COMSCORE (OTCMKTS:SCOR) are both small-cap computer and technology companies, but which is the better business? We will compare the two companies based on the strength of their dividends, analyst recommendations, profitability, earnings, risk, institutional ownership and valuation.

Risk and Volatility

RMG Networks has a beta of 0.52, suggesting that its stock price is 48% less volatile than the S&P 500. Comparatively, COMSCORE has a beta of 0.77, suggesting that its stock price is 23% less volatile than the S&P 500.

Valuation & Earnings

This table compares RMG Networks and COMSCORE’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
RMG Networks $37.60 million 0.30 -$4.77 million ($0.49) -2.04
COMSCORE $368.82 million 4.44 -$6.76 million ($0.20) -142.95

RMG Networks has higher earnings, but lower revenue than COMSCORE. COMSCORE is trading at a lower price-to-earnings ratio than RMG Networks, indicating that it is currently the more affordable of the two stocks.


This table compares RMG Networks and COMSCORE’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
RMG Networks -14.28% -63.63% -22.63%

Institutional and Insider Ownership

2.0% of RMG Networks shares are held by institutional investors. Comparatively, 23.4% of COMSCORE shares are held by institutional investors. 24.5% of RMG Networks shares are held by company insiders. Comparatively, 4.9% of COMSCORE shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Analyst Ratings

This is a summary of recent ratings and target prices for RMG Networks and COMSCORE, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
RMG Networks 0 1 0 0 2.00
COMSCORE 0 2 0 0 2.00

RMG Networks currently has a consensus price target of $1.00, suggesting a potential upside of 0.00%. COMSCORE has a consensus price target of $24.00, suggesting a potential downside of 16.05%. Given RMG Networks’ higher possible upside, equities research analysts clearly believe RMG Networks is more favorable than COMSCORE.


COMSCORE beats RMG Networks on 8 of the 11 factors compared between the two stocks.

RMG Networks Company Profile

RMG Networks Holding Corporation provides enterprise-class digital signage solutions. It offers suite of products, including proprietary software, software-embedded hardware, maintenance and support services, content and creative services, installation services, and third-party displays. The company provides Enterprise Server (ES), a robust software application server used to collect content from various applications and other data sources; and Media Players/Smart Digital Appliances, which are software pre-loaded media players that function as the content storage and rendering hardware between its ES content engine and the visual display end-points. It also offers Design Studio, a software used to design the look, feel, function, and timing of content played on end-point displays; InView, an integrated software product to deliver real-time business data and other content directly on employeesÂ’ devices; subscription content services, which provide business-appropriate news and current information; electronic displays, such as door displays; and MAX LED, LED display solutions for indoor and outdoor market applications. In addition, the company provides product maintenance, subscription-based content, custom creative, and installation and training services. It serves financial services, telecommunications, manufacturing, healthcare, pharmaceuticals, utility, and transportation industries, as well as federal, state, and local governments primarily in North America, Europe, the Middle East, and Asia. RMG Networks Holding Corporation was founded in 1980 and is headquartered in Dallas, Texas.

COMSCORE Company Profile

comScore, Inc. is a cross-platform measurement company. The Company provides independent data, metrics, products and services to clients in the media, advertising and marketing industries. The Company delivers digital media analytics that help content owners and advertisers understand the composition of consumer media audiences, and also helps marketers understand the performance and effectiveness of advertising targeted at these audiences. The Company measures what people do as they navigate the digital world across multiple technology platforms and devices, including smartphones, tablets, televisions and desktop computers. The Company’s technology measures consumer interactions with digital media, including Websites, applications, video programming and advertising. Its solutions include Audience Analytics, Activation, Advertising Analytics and Movies Worldwide. The Company’s Audience Analytics products include MMX, Video Metrix, Mobile Metrix, qSearch and OnDemand Essentials.

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