Critical Review: Supercom (SPCB) versus Impinj (PI)

Impinj (NASDAQ: PI) and Supercom (NASDAQ:SPCB) are both small-cap computer and technology companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, valuation, institutional ownership, risk, profitability, earnings and analyst recommendations.

Analyst Ratings

This is a breakdown of recent recommendations for Impinj and Supercom, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Impinj 0 3 4 0 2.57
Supercom 0 0 2 0 3.00

Impinj presently has a consensus target price of $35.80, indicating a potential upside of 54.51%. Supercom has a consensus target price of $5.25, indicating a potential upside of 44.23%. Given Impinj’s higher possible upside, equities research analysts clearly believe Impinj is more favorable than Supercom.

Institutional & Insider Ownership

83.0% of Impinj shares are held by institutional investors. Comparatively, 21.0% of Supercom shares are held by institutional investors. 15.2% of Impinj shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.


This table compares Impinj and Supercom’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Impinj -5.97% -1.15% -0.87%
Supercom -38.60% -24.74% -16.86%

Valuation and Earnings

This table compares Impinj and Supercom’s gross revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Impinj $112.29 million 4.32 -$1.67 million ($0.38) -60.97
Supercom $20.33 million 2.67 -$13.99 million ($0.77) -4.73

Impinj has higher revenue and earnings than Supercom. Impinj is trading at a lower price-to-earnings ratio than Supercom, indicating that it is currently the more affordable of the two stocks.

Risk and Volatility

Impinj has a beta of -2.16, indicating that its share price is 316% less volatile than the S&P 500. Comparatively, Supercom has a beta of 2.56, indicating that its share price is 156% more volatile than the S&P 500.


Impinj beats Supercom on 11 of the 13 factors compared between the two stocks.

Impinj Company Profile

Impinj, Inc. is a provider of RAIN radio frequency identification (RFID) solutions. The Company sells a platform that includes endpoint integrated circuits (ICs), reader ICs, readers and gateways that enable wireless connectivity to everyday items, and software that delivers Item Intelligence from endpoint reads. The Impinj Platform connects billions of everyday items, such as apparel, medical supplies, automobile parts, drivers’ licenses, food and luggage to applications, such as inventory management, patient safety, asset tracking and item authentication, delivering real-time information to businesses about items they create, manage, transport and sell. The Impinj Platform wirelessly delivers information about these items’ identity, location and authenticity, or Item Intelligence, to the digital world.

Supercom Company Profile

SuperCom Ltd is a provider of traditional and digital identity solutions, providing safety, identification, tracking and security products to governments, and private and public organizations throughout the world. Through its e-government platforms and solutions for traditional and biometrics enrollment, personalization, issuance and border control services, the Company enables governments and national agencies to design and issue multi-identification documents and digital identity solutions to their citizens and visitors. Its Machine to Machine solutions identify, track and monitor people or objects in real time, enabling its customers to detect unauthorized movement of people, vehicles and other monitored objects. Its SFS products and solutions include SuperPay Suite, PureMoney Suite, SuperPOS, SafeMoney for Smartphones and PowaPOS. Its other offerings include RFID and Mobile PureRF suite, domestic violence victim protection system and PureProtect application, among others.

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