Head-To-Head Review: Symantec (SYMC) & Perion Network (PERI)

Symantec (NASDAQ: SYMC) and Perion Network (NASDAQ:PERI) are both application software companies, but which is the better stock? We will contrast the two companies based on the strength of their dividends, analyst recommendations, institutional ownership, risk, profitability, earnings and valuation.

Insider and Institutional Ownership

94.8% of Symantec shares are held by institutional investors. Comparatively, 19.4% of Perion Network shares are held by institutional investors. 1.3% of Symantec shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Analyst Ratings

This is a breakdown of recent recommendations for Symantec and Perion Network, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Symantec 2 14 8 0 2.25
Perion Network 0 1 0 0 2.00

Symantec currently has a consensus price target of $31.64, suggesting a potential upside of 18.89%. Given Symantec’s stronger consensus rating and higher possible upside, equities research analysts plainly believe Symantec is more favorable than Perion Network.

Risk and Volatility

Symantec has a beta of 1.07, meaning that its share price is 7% more volatile than the S&P 500. Comparatively, Perion Network has a beta of 1.78, meaning that its share price is 78% more volatile than the S&P 500.

Earnings & Valuation

This table compares Symantec and Perion Network’s top-line revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Symantec $4.02 billion 4.09 -$106.00 million ($0.58) -45.76
Perion Network $312.79 million 0.26 $200,000.00 ($0.46) -2.28

Perion Network has lower revenue, but higher earnings than Symantec. Symantec is trading at a lower price-to-earnings ratio than Perion Network, indicating that it is currently the more affordable of the two stocks.


This table compares Symantec and Perion Network’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Symantec -5.29% 12.33% 2.65%
Perion Network -12.50% 7.83% 4.54%


Symantec pays an annual dividend of $0.30 per share and has a dividend yield of 1.1%. Perion Network does not pay a dividend. Symantec pays out -51.7% of its earnings in the form of a dividend.


Symantec beats Perion Network on 11 of the 16 factors compared between the two stocks.

About Symantec

Symantec Corporation is a United States-based cyber security company. The Company offers products under categories, such as threat protection, information protection and cyber security services. Under threat protection, it offers Advanced Threat Protection, Endpoint Protection, Endpoint Protection Cloud, IT Management Suite, Email Security, Cloud, Data Center Security and Cloud Workload Protection products. Under the information protection category, it offers Data Loss Prevention, Encryption, Service, VIP Access Manager, and Data Loss Prevention and CloudSOC products. The Company also offers consulting services, customer success services, cyber security services and education services. Its cyber security services include DeepSight Intelligence software, which provides an analysis of attacks.

About Perion Network

Perion Network Ltd. is a global technology company. It is engaged in delivering advertising solutions to brands and publishers. It operates through High Impact Advertising solutions segment. It provides execution, ranging from high-impact advertisement formats to branded search, and a unified social and mobile programmatic platform. Its business solutions include Undertone, Codefuel, Growmobile, IncrediMail and Smilebox. Undertone offers engaging digital advertising, which is designed to capture consumer attention and drive engagement, delivering these advertisements across a portfolio of Websites and mobile applications. CodeFuel is an engagement and monetization suite delivering solutions for both content publishers and advertisers. Growmobile offers automated marketing solutions ranging from social advertising to user engagement. IncrediMail is a unified messaging application. Smilebox is a photo sharing and social expression product and offers various formats, themes and styles.

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