Contrasting YuMe (YUME) & Mulesoft (MULE)

YuMe (NYSE: YUME) and Mulesoft (NYSE:MULE) are both technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, earnings, risk, valuation and profitability.

Insider and Institutional Ownership

48.2% of YuMe shares are held by institutional investors. Comparatively, 24.5% of Mulesoft shares are held by institutional investors. 29.3% of YuMe shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Analyst Ratings

This is a breakdown of current recommendations for YuMe and Mulesoft, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
YuMe 0 0 0 0 N/A
Mulesoft 0 3 8 0 2.73

Mulesoft has a consensus target price of $28.00, indicating a potential upside of 11.29%. Given Mulesoft’s higher probable upside, analysts plainly believe Mulesoft is more favorable than YuMe.


This table compares YuMe and Mulesoft’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
YuMe 5.25% 10.01% 6.37%
Mulesoft -25.84% -49.63% -18.06%

Earnings & Valuation

This table compares YuMe and Mulesoft’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
YuMe $160.41 million 0.81 -$7.72 million $0.24 15.42
Mulesoft $187.74 million 17.42 -$49.59 million N/A N/A

YuMe has higher earnings, but lower revenue than Mulesoft.


YuMe pays an annual dividend of $0.12 per share and has a dividend yield of 3.2%. Mulesoft does not pay a dividend. YuMe pays out 50.0% of its earnings in the form of a dividend.


YuMe beats Mulesoft on 7 of the 12 factors compared between the two stocks.

YuMe Company Profile

YuMe, Inc. (YuMe) is an independent provider of multi-screen video advertising technology, connecting brand advertisers, digital media property owners and consumers of video content across a range of Internet-connected devices. The Company operating segments include Domestic and International. The Company offers advertising customers end-to-end marketing solutions by combining data-driven technologies with deep insight into audience behavior. The Company also offers demand-side platform (DSP), called YuMe for Advertisers, to find relevant audiences and deliver targeted advertising, and a supply-side platform (SSP), called YuMe for Publishers (YFP 5.0), which helps aggregate audiences, define audience characteristics and offer monetization opportunities for digital media property owners. Its technologies serve the specific needs of brand advertisers and enable them to find and target brand-receptive audiences across a range of Internet connected devices and digital media properties.

Mulesoft Company Profile

MuleSoft, Inc. is engaged in providing a software platform that connects a range of technologies. The Company enables organizations to manage and secure the flow of data between all systems in the enterprise. The Company offers organizations to create agile infrastructures. The Company has developed Anypoint Platform. The Company’s customers use its Anypoint Platform to connect their applications, data, and devices into an application network where systems are pluggable instead of glued together with custom integration code. The application network enables a self-serve infrastructure through discoverable building blocks, or nodes, that can be used and reused to rapidly compose applications. With an application network built with Anypoint Platform, organizations can transform into composable enterprises.

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