Head-To-Head Contrast: Sito Mobile (SITO) and eXp World (EXPI)

Sito Mobile (NASDAQ:SITO) and eXp World (NASDAQ:EXPI) are both small-cap computer and technology companies, but which is the superior stock? We will compare the two businesses based on the strength of their risk, earnings, analyst recommendations, institutional ownership, profitability, dividends and valuation.

Valuation and Earnings

This table compares Sito Mobile and eXp World’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Sito Mobile $43.10 million 0.65 -$15.03 million ($0.50) -2.20
eXp World $156.10 million 4.03 -$22.13 million N/A N/A

Sito Mobile has higher earnings, but lower revenue than eXp World.

Analyst Recommendations

This is a summary of recent recommendations for Sito Mobile and eXp World, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sito Mobile 0 0 3 0 3.00
eXp World 0 0 4 0 3.00

Sito Mobile presently has a consensus target price of $9.00, indicating a potential upside of 718.18%. eXp World has a consensus target price of $16.87, indicating a potential upside of 58.26%. Given Sito Mobile’s higher probable upside, analysts clearly believe Sito Mobile is more favorable than eXp World.

Risk and Volatility

Sito Mobile has a beta of -0.78, indicating that its stock price is 178% less volatile than the S&P 500. Comparatively, eXp World has a beta of 5.47, indicating that its stock price is 447% more volatile than the S&P 500.


This table compares Sito Mobile and eXp World’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Sito Mobile -52.84% -130.46% -71.38%
eXp World -7.29% -238.59% -89.54%

Insider & Institutional Ownership

15.5% of Sito Mobile shares are owned by institutional investors. Comparatively, 2.7% of eXp World shares are owned by institutional investors. 3.2% of Sito Mobile shares are owned by insiders. Comparatively, 47.2% of eXp World shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.


eXp World beats Sito Mobile on 6 of the 11 factors compared between the two stocks.

About Sito Mobile

SITO Mobile, Ltd. provides advertisement delivery, measurement and attribution, and consumer insights using its proprietary location-based marketing intelligence platform in the United States and Canada. It offers Ad Placement, which delivers advertisements on behalf of its customers to audiences of existing and prospective consumers in a privacy compliant manner; and advertisements across television, desktop, social media, and digital out of home platforms. The company also provides measurement and attribution products, including Real-time Verified Walk-In, a platform built in-house working in tandem with a data management platform and demand side platform; Location, Audience and Behavior Sciences reports that provide an analysis of a customer's audience, breaking down location, and purchase and demographic data against various control groups for selected targeted audiences in real time; and Purchase Science Reports, which offer transaction data to make marketing campaigns relevant and measurable. In addition, it offers Insights products, such as Consumer Behavior and Location Sciences, which explores the consumer journey and presents strategic knowledge assets and actionable insights for executives and strategic decision makers looking to understand and influence consumer behaviors. The company provides its services to brands, advertising agencies, out-of-home advertisers, media companies, and non-media companies through salesforce and account management teams. The company was formerly known as Single Touch Systems, Inc. and changed its name to SITO Mobile, Ltd. in September 2014. SITO Mobile, Ltd. was incorporated in 2000 and is based in Jersey City, New Jersey.

About eXp World

eXp World Holdings, Inc. provides cloud-based real estate brokerage services for residential real estate market in the United states and Canada. The company facilitates buyers to search real-time property listings and sellers to list their properties through its Website; and provides buyers and sellers access to a network of professional, consumer-centric agents, and brokers. It also offers access to collaborative tools and training services for real estate brokers and agents. In addition, the company provides marketing, training, and other support services to its brokers and agents through a proprietary technology enabled services, and technology and support services contracted to third parties. The company was formerly known as eXp Realty International Corporation and changed its name to eXp World Holdings, Inc. in May 2016. eXp World Holdings, Inc. was founded in 2008 and is based in Bellingham, Washington.

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