Ford Motor Co (NYSE: F) said that it has been inundated with orders for its specialty F-150 SVT “Raptor” off-road pickup and says that sales for the specialty pick-up have been well beyond its expectations.
The “Raptor” is a special edition-F150 that was developed by Ford’s in-house sunk works and is is classified as a “Special Vehicle Team” (SVT) vehicle.
The F-150 SVT Raptor carriers a price reported price tag of $56,649 and the base price of the raptor starts at $48,299.
The Raptor is allowing Ford to enjoy a small-scale return to Detroit’s past when it made high-profits from trucks.
“It has a very smooth ride on the highway, and its comfortable the way it’s set up, which is quite surprising”, said Ford in a press release.
