Wells Fargo (NYSE: WFC) Offering Incentives to Solar Energy System Buyers

Wells Fargo & Co. (NYSE: WFC) is offering special promotions to residents of California and Colorado that want to install solar energy systems into their homes.

The San Francisco-based bank said that customers in Southern California that spend at least $15,000 of a Wells Fargo & Co. (NYSE: WFC) home equity loan or line of credit on a home energy solar system will as much as $1,000 in incentives. Wells Fargo will provide a $250 credit on the loan while the solar companies, including Acro Energy, REC Solar and Verengo Solar, will provide a $750 discount on their services.

Wells Fargo is also offering Colorado customers a $1,000 incentive through the end of the year under similar terms as the California deal.

The discount program will run through the end of the year.

Wells Fargo & Company is a diversified financial services company. The Company provides retail, commercial and corporate banking services through banking stores located in 39 states and the District of Columbia. It provides other financial services, through subsidiaries engaged in various businesses, principally wholesale banking, mortgage banking, consumer finance, equipment leasing, agricultural finance, commercial finance, securities brokerage and investment banking, insurance agency and brokerage services, computer and data processing services, trust services, investment advisory services, mortgage-backed securities servicing and venture capital investment. The Company operates in three segments: Community Banking, Wholesale Banking, and Wealth, Brokerage and Retirement. As of December 31, 2009, the Company provided banking, insurance, investments, mortgage and consumer finance from more than 10,000 stores under various types of ownership and leasehold agreements.

Shares of Wells Fargo & Co. (NYSE: WFC) traded up 3.44% during mid-day trading on Monday.