Amazon.com, Inc. (NASDAQ:AMZN) Given Average Recommendation of “Moderate Buy” by Analysts

Amazon.com, Inc. (NASDAQ:AMZN) has been assigned an average rating of “Moderate Buy” from the sixty-one research firms that are covering the stock, Marketbeat Ratings reports. Three equities research analysts have rated the stock with a hold recommendation, fifty-six have assigned a buy recommendation and two have issued a strong buy recommendation on the company. The average 12-month price objective among brokers that have covered the stock in the last year is $295.50.

A number of research analysts recently commented on AMZN shares. Cowen reaffirmed a “buy” rating on shares of Amazon.com in a research report on Tuesday, November 25th. Canaccord Genuity Group set a $300.00 price target on Amazon.com and gave the stock a “buy” rating in a research report on Friday, October 31st. Weiss Ratings reissued a “buy (b)” rating on shares of Amazon.com in a report on Monday. Cantor Fitzgerald reaffirmed an “overweight” rating on shares of Amazon.com in a report on Wednesday, December 3rd. Finally, William Blair reiterated an “outperform” rating on shares of Amazon.com in a research note on Monday, November 3rd.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Third Point raised its stake in Amazon, signaling confidence from a well-known activist investor and adding buying pressure from funds that track or follow marquee holders. Billionaire Investor Bets Bigger On Amazon As Cloud, AI Soar
• Positive Sentiment: Technical/order-flow traders flagged a Power Inflow alert around $230.21, a bullish short-term signal that can attract momentum traders and help lift the intraday price. Amazon Shares Hit Intraday High After Key Trading Signal
• Positive Sentiment: Amazon announced new AI integrations for Alexa with partners including Expedia, Yelp, Angi and Square — a product push that supports service revenue growth and AI monetization opportunities. Amazon Intros AI Integrations For Alexa With Square, Expedia, Yelp and Angi
• Positive Sentiment: Multiple analysts continue to reiterate Buy ratings and $300+ price targets, and firms like BMO have lifted AWS growth forecasts — reinforcing a bullish medium-term narrative tied to AI-driven cloud demand. That analyst backing supports investor conviction. Amazon Looks Stuck—So Why Do Analysts Keep Calling for $300?
• Neutral Sentiment: Amazon Now (ultra-fast urban delivery) and continued AWS execution are framed as catalysts, but investors are waiting for proof that speed scales without margin damage — so these are potential positives that need execution. Amazon Now Delivery Push Could Boost Its 2026 Outlook
• Negative Sentiment: Zoox, Amazon’s self-driving unit, is recalling 332 U.S. vehicles over an automated-driving software error — a regulatory and execution risk that could draw scrutiny and near-term costs. Amazon’s Zoox to recall 332 US vehicles over software error, NHTSA says
• Negative Sentiment: Sen. Elizabeth Warren and others are probing whether big cloud/AI players are shifting data-center energy costs onto consumers — a regulatory risk that could pressure sentiment around AWS and broader policy exposure. Elizabeth Warren Warns Amazon And Meta Could Be Passing AI Data Center Costs Onto Consumers
• Neutral Sentiment: Bolivia’s decree to allow satellite ISPs mentions companies (including Amazon) planning data-center investment — a longer-term market expansion note but unlikely to move the stock immediately. Bolivia lifts restrictions on satellite companies like Starlink to upgrade its internet connectivity

Insider Activity

In other news, CEO Andrew R. Jassy sold 19,872 shares of the business’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.94, for a total value of $4,311,031.68. Following the transaction, the chief executive officer owned 2,208,310 shares of the company’s stock, valued at approximately $479,070,771.40. The trade was a 0.89% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Also, Director Jonathan Rubinstein sold 8,173 shares of Amazon.com stock in a transaction that occurred on Friday, October 31st. The shares were sold at an average price of $250.03, for a total value of $2,043,495.19. Following the completion of the sale, the director directly owned 80,030 shares in the company, valued at $20,009,900.90. This represents a 9.27% decrease in their position. The SEC filing for this sale provides additional information. Over the last 90 days, insiders have sold 82,234 shares of company stock valued at $19,076,767. Insiders own 10.80% of the company’s stock.

Institutional Investors Weigh In On Amazon.com

A number of large investors have recently bought and sold shares of AMZN. PMG Family Office LLC purchased a new stake in Amazon.com in the third quarter valued at approximately $546,000. Finivi Inc. increased its position in shares of Amazon.com by 1.2% in the third quarter. Finivi Inc. now owns 26,451 shares of the e-commerce giant’s stock worth $5,808,000 after acquiring an additional 305 shares in the last quarter. Advisors Management Group Inc. ADV lifted its stake in shares of Amazon.com by 13.9% during the third quarter. Advisors Management Group Inc. ADV now owns 52,331 shares of the e-commerce giant’s stock worth $11,490,000 after purchasing an additional 6,369 shares in the last quarter. AIA Group Ltd lifted its stake in shares of Amazon.com by 48.7% during the third quarter. AIA Group Ltd now owns 266,909 shares of the e-commerce giant’s stock worth $58,605,000 after purchasing an additional 87,429 shares in the last quarter. Finally, Peterson Wealth Management boosted its position in shares of Amazon.com by 3.2% in the third quarter. Peterson Wealth Management now owns 34,957 shares of the e-commerce giant’s stock worth $7,676,000 after buying an additional 1,075 shares during the period. Institutional investors and hedge funds own 72.20% of the company’s stock.

Amazon.com Stock Performance

Shares of Amazon.com stock opened at $232.14 on Wednesday. Amazon.com has a 12 month low of $161.38 and a 12 month high of $258.60. The business has a 50-day moving average of $230.01 and a 200 day moving average of $225.92. The company has a debt-to-equity ratio of 0.14, a current ratio of 1.01 and a quick ratio of 0.80. The stock has a market capitalization of $2.48 trillion, a price-to-earnings ratio of 32.79, a price-to-earnings-growth ratio of 1.57 and a beta of 1.37.

Amazon.com (NASDAQ:AMZN) last announced its quarterly earnings data on Thursday, October 30th. The e-commerce giant reported $1.95 EPS for the quarter, beating analysts’ consensus estimates of $1.57 by $0.38. The company had revenue of $180.17 billion for the quarter, compared to the consensus estimate of $177.53 billion. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The company’s quarterly revenue was up 13.4% compared to the same quarter last year. During the same period in the prior year, the firm posted $1.43 EPS. As a group, sell-side analysts forecast that Amazon.com will post 6.31 earnings per share for the current year.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.