Douglas Lane & Associates LLC Grows Stock Holdings in Amazon.com, Inc. $AMZN

Douglas Lane & Associates LLC boosted its holdings in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 25.9% in the 3rd quarter, according to its most recent Form 13F filing with the SEC. The firm owned 462,886 shares of the e-commerce giant’s stock after buying an additional 95,356 shares during the period. Amazon.com makes up about 1.4% of Douglas Lane & Associates LLC’s holdings, making the stock its 17th largest holding. Douglas Lane & Associates LLC’s holdings in Amazon.com were worth $101,636,000 at the end of the most recent quarter.

A number of other institutional investors have also recently made changes to their positions in the stock. Ridgeline Wealth LLC increased its stake in Amazon.com by 6.3% in the third quarter. Ridgeline Wealth LLC now owns 1,150 shares of the e-commerce giant’s stock valued at $252,000 after acquiring an additional 68 shares during the last quarter. Trust Point Inc. bought a new stake in Amazon.com in the 3rd quarter worth $7,762,000. Pathway Financial Advisors LLC increased its stake in shares of Amazon.com by 30.1% during the third quarter. Pathway Financial Advisors LLC now owns 2,404 shares of the e-commerce giant’s stock valued at $528,000 after buying an additional 556 shares during the period. Wedge Capital Management L L P NC raised its stake in Amazon.com by 0.5% in the third quarter. Wedge Capital Management L L P NC now owns 14,457 shares of the e-commerce giant’s stock worth $3,174,000 after buying an additional 72 shares in the last quarter. Finally, Brown Lisle Cummings Inc. raised its position in shares of Amazon.com by 2.3% in the 3rd quarter. Brown Lisle Cummings Inc. now owns 50,832 shares of the e-commerce giant’s stock worth $11,161,000 after acquiring an additional 1,125 shares in the last quarter. Institutional investors own 72.20% of the company’s stock.

Amazon.com Stock Up 0.0%

Shares of AMZN stock opened at $232.25 on Friday. The company has a current ratio of 1.01, a quick ratio of 0.80 and a debt-to-equity ratio of 0.14. The stock has a market cap of $2.48 trillion, a P/E ratio of 32.80, a P/E/G ratio of 1.60 and a beta of 1.37. The stock has a 50 day moving average of $230.70 and a 200 day moving average of $226.01. Amazon.com, Inc. has a twelve month low of $161.38 and a twelve month high of $258.60.

Amazon.com (NASDAQ:AMZN) last announced its earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.57 by $0.38. The firm had revenue of $180.17 billion for the quarter, compared to analyst estimates of $177.53 billion. Amazon.com had a return on equity of 23.62% and a net margin of 11.06%.The business’s revenue was up 13.4% on a year-over-year basis. During the same quarter last year, the firm posted $1.43 EPS. As a group, sell-side analysts expect that Amazon.com, Inc. will post 6.31 EPS for the current year.

Analysts Set New Price Targets

A number of analysts have weighed in on AMZN shares. Loop Capital raised their price objective on shares of Amazon.com from $300.00 to $360.00 and gave the company a “buy” rating in a research note on Tuesday, November 18th. Pivotal Research boosted their price target on Amazon.com from $285.00 to $300.00 and gave the company a “buy” rating in a research note on Friday, October 31st. Rothschild Redb lowered Amazon.com from a “strong-buy” rating to a “hold” rating in a research note on Tuesday, November 18th. CIBC lifted their price target on shares of Amazon.com to $315.00 in a report on Monday, October 20th. Finally, Rosenblatt Securities restated a “buy” rating and issued a $305.00 price objective on shares of Amazon.com in a research report on Thursday, December 4th. Two investment analysts have rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and three have issued a Hold rating to the company. According to MarketBeat, the company has an average rating of “Moderate Buy” and a consensus target price of $295.50.

Key Stores Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Big bullish thesis around data-center and AI demand — analysts point to a $61 billion surge in data‑center deal activity, AWS capacity expansion and deeper integration of Nova/Bedrock AI tools as a near‑term catalyst for revenue and margin upside. A $61 Billion Reason to Buy Amazon Stock for 2026
• Positive Sentiment: JPMorgan / bullish analyst commentary: note that Amazon’s 2026 bull case centers on AWS accelerating with AI share gains and more disciplined margins — supports higher earnings multiple vs pure retail comps. Amazon’s 2026 Bull Case Isn’t Retail — It’s AWS, AI And Margin Discipline
• Positive Sentiment: Value/quality narratives gaining traction — multiple pieces argue AMZN is undervalued or “dirt cheap” given earnings power from AWS and ads, which can attract value and long-only flows. Amazon’s Stock Is Dirt Cheap
• Positive Sentiment: Analyst/market support — coverage notes (moderate buy consensus and inclusion on “most buy recommendations” lists) help keep demand for shares, especially into year‑end rebalancing. Amazon.com, Inc. (NASDAQ:AMZN) Given Average Recommendation of “Moderate Buy” by Analysts
• Neutral Sentiment: Ownership breakdown and flows heading into 2026 — pieces reviewing who owns AMZN can influence positioning but are informational unless they show large institutional rotation. Heading into 2026, Let’s Look at Who Owns Amazon Stock (AMZN)
• Neutral Sentiment: Company product/strategy commentary — Alexa chief’s remarks about changing consumer behavior underline long‑term product experiments (wearables, ambient AI) that support strategic optionality but are multi‑year. Amazon’s Alexa chief predicts an end to doom scrolling: the next generation is ‘going to just think differently’
• Negative Sentiment: AWS Christmas‑Eve outage raises reliability/governance questions — outages can pressure enterprise sentiment, lead to customer churn or contract concessions if recurring. Amazon Web Service’s Christmas Eve Outage Reignites Concerns Over Cloud Monopoly Risks
• Negative Sentiment: Regulatory/competitive tension from AI shopping agents — Amazon is blocking some third‑party AI bots and faces a strategic “fight or join” choice; restrictive moves could harm partner ecosystems or spur regulatory scrutiny. Amazon Tightens Platform Access as AI Shopping Agents Expand
• Negative Sentiment: Technical risk: some charts/analysts warn a correction below $200 could be needed before the uptrend resumes, flagging downside risk for short‑term traders. Amazon: A Correction Under $200 May Be Necessary Before Uptrend Resumes (Technical Analysis)

Insider Buying and Selling at Amazon.com

In related news, Director Keith Brian Alexander sold 900 shares of the business’s stock in a transaction on Monday, November 17th. The stock was sold at an average price of $233.00, for a total transaction of $209,700.00. Following the completion of the transaction, the director directly owned 7,170 shares of the company’s stock, valued at $1,670,610. The trade was a 11.15% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink. Also, CEO Douglas J. Herrington sold 2,500 shares of the business’s stock in a transaction that occurred on Monday, December 1st. The stock was sold at an average price of $233.22, for a total transaction of $583,050.00. Following the transaction, the chief executive officer owned 505,934 shares of the company’s stock, valued at $117,993,927.48. This trade represents a 0.49% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last quarter, insiders sold 82,234 shares of company stock valued at $19,076,767. 9.70% of the stock is currently owned by company insiders.

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.