Mizuho Cuts Snap (NYSE:SNAP) Price Target to $7.00

Snap (NYSE:SNAP) had its target price reduced by Mizuho from $9.00 to $7.00 in a report issued on Thursday, MarketBeat.com reports. They currently have a neutral rating on the stock.

Several other research firms have also recently issued reports on SNAP. Truist Financial upped their price objective on Snap from $10.00 to $11.00 and gave the company a “hold” rating in a research report on Friday, November 7th. Cantor Fitzgerald boosted their price target on Snap from $7.00 to $9.00 and gave the stock a “neutral” rating in a research note on Thursday, November 6th. Roth Mkm upped their price target on Snap from $9.00 to $10.00 and gave the company a “neutral” rating in a report on Friday, January 30th. UBS Group reduced their price objective on Snap from $10.00 to $9.00 and set a “neutral” rating for the company in a report on Tuesday, January 20th. Finally, BNP Paribas Exane began coverage on Snap in a research report on Wednesday, January 14th. They issued a “strong sell” rating for the company. One research analyst has rated the stock with a Strong Buy rating, five have given a Buy rating, twenty-three have assigned a Hold rating and three have given a Sell rating to the company. According to MarketBeat, Snap currently has a consensus rating of “Hold” and an average price target of $8.66.

Snap Stock Performance

Shares of Snap stock opened at $5.24 on Thursday. Snap has a 1 year low of $5.10 and a 1 year high of $11.26. The firm’s 50-day moving average is $7.58 and its 200 day moving average is $7.82. The stock has a market cap of $9.01 billion, a price-to-earnings ratio of -19.41 and a beta of 0.83. The company has a debt-to-equity ratio of 1.57, a current ratio of 3.67 and a quick ratio of 3.67.

Snap (NYSE:SNAP) last issued its earnings results on Wednesday, February 4th. The company reported $0.03 earnings per share (EPS) for the quarter, missing the consensus estimate of $0.15 by ($0.12). The firm had revenue of $1.72 billion during the quarter, compared to analysts’ expectations of $1.70 billion. Snap had a negative return on equity of 20.91% and a negative net margin of 7.76%.The firm’s quarterly revenue was up 10.2% on a year-over-year basis. During the same period last year, the firm posted $0.01 earnings per share. Sell-side analysts anticipate that Snap will post -0.3 EPS for the current fiscal year.

Insider Transactions at Snap

In other Snap news, General Counsel Michael J. O’sullivan sold 70,882 shares of the business’s stock in a transaction dated Monday, November 17th. The stock was sold at an average price of $8.34, for a total transaction of $591,155.88. Following the completion of the sale, the general counsel directly owned 1,854,982 shares in the company, valued at $15,470,549.88. The trade was a 3.68% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink. Also, CFO Derek Andersen sold 62,868 shares of the stock in a transaction that occurred on Monday, November 17th. The stock was sold at an average price of $8.34, for a total transaction of $524,319.12. Following the completion of the transaction, the chief financial officer owned 3,030,301 shares in the company, valued at $25,272,710.34. This trade represents a 2.03% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last three months, insiders sold 393,341 shares of company stock valued at $3,169,210. Company insiders own 22.68% of the company’s stock.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently modified their holdings of the business. Alyeska Investment Group L.P. purchased a new stake in shares of Snap in the 3rd quarter worth $176,697,000. Junto Capital Management LP purchased a new position in Snap during the third quarter valued at $29,071,000. Voloridge Investment Management LLC grew its holdings in Snap by 53.3% during the third quarter. Voloridge Investment Management LLC now owns 10,300,911 shares of the company’s stock valued at $79,420,000 after purchasing an additional 3,582,223 shares during the period. Assenagon Asset Management S.A. increased its position in Snap by 537.9% in the fourth quarter. Assenagon Asset Management S.A. now owns 4,150,134 shares of the company’s stock worth $33,492,000 after buying an additional 3,499,578 shares in the last quarter. Finally, Holocene Advisors LP increased its position in Snap by 895.9% in the third quarter. Holocene Advisors LP now owns 3,560,234 shares of the company’s stock worth $27,449,000 after buying an additional 3,202,737 shares in the last quarter. Hedge funds and other institutional investors own 47.52% of the company’s stock.

Snap News Summary

Here are the key news stories impacting Snap this week:

• Positive Sentiment: B. Riley upgraded SNAP to Buy with a $10 price target, signaling a bullish view that could attract buyers and help lift the stock. B. Riley upgrade
• Positive Sentiment: Bank of America also upgraded SNAP to Buy with a $10 target, another high-profile bullish call that supports the rally. BofA upgrade
• Positive Sentiment: Q4 results showed revenue growth (~+10% y/y), earnings beats in some reports and a sizeable jump in net income — evidence management’s profitability focus is working and giving bulls ammunition. Q4 earnings beat (Zacks)
• Positive Sentiment: Unusually large purchases of SNAP call options indicate speculative or directional bullish positioning that can amplify intraday upside and volume. Call option activity
• Neutral Sentiment: Snap filed its 2025 Form 10‑K (routine but provides audited detail and disclosure for investors). 10‑K filing
• Neutral Sentiment: Citizens Jmp reaffirmed a Market Perform rating — a hold view that is neither a large buy signal nor a sell endorsement. Citizens Jmp reaffirmation
• Negative Sentiment: Numerous analysts cut price targets or moved to cautious stances this week (Wells Fargo to $8, Cantor Fitzgerald to $7, JPMorgan to $7 with an underweight, Evercore to $9, TD Cowen to $8, etc.), creating downward pressure on consensus expectations. Analyst price target cuts
• Negative Sentiment: Despite profitability improvements, daily active users fell and management gave softer near‑term revenue cues — factors that cap valuation upside and explain why many analysts remain cautious. User decline and strategy (TechCrunch)
• Negative Sentiment: Market consensus remains skewed toward reduce/hold: many analysts rate the stock lower overall, and some coverage noted the shares touched a new low after results — increasing short-term volatility risk. Consensus reduce

About Snap

Snap Inc is a camera and social media company best known for developing and operating Snapchat, a multimedia messaging application that allows users to send photos, videos and messages that disappear after being viewed. In addition to its core messaging service, Snap offers a suite of augmented reality (AR) tools, including custom Lenses and Filters, that enable users and third-party developers to create interactive and immersive experiences. The company also provides advertising solutions that allow brands to engage audiences through Snap Ads, Sponsored Lenses and Discover content on the platform.

Founded in 2011 by Evan Spiegel and Bobby Murphy, Snap has continually focused on innovation in camera technology and AR.