Dana Investment Advisors Inc. Has $5.39 Million Position in Procter & Gamble Company (The) $PG

Dana Investment Advisors Inc. cut its stake in Procter & Gamble Company (The) (NYSE:PG) by 9.8% during the 3rd quarter, Holdings Channel.com reports. The firm owned 35,067 shares of the company’s stock after selling 3,828 shares during the period. Dana Investment Advisors Inc.’s holdings in Procter & Gamble were worth $5,388,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

Several other hedge funds and other institutional investors have also modified their holdings of the stock. WP Advisors LLC boosted its stake in Procter & Gamble by 4.9% in the 2nd quarter. WP Advisors LLC now owns 1,405 shares of the company’s stock valued at $224,000 after purchasing an additional 66 shares during the period. Emprise Bank lifted its holdings in shares of Procter & Gamble by 2.5% during the third quarter. Emprise Bank now owns 2,766 shares of the company’s stock worth $425,000 after buying an additional 68 shares in the last quarter. Affiance Financial LLC boosted its position in shares of Procter & Gamble by 2.5% in the third quarter. Affiance Financial LLC now owns 2,803 shares of the company’s stock valued at $431,000 after acquiring an additional 69 shares during the period. Vermillion & White Wealth Management Group LLC grew its stake in shares of Procter & Gamble by 12.9% in the second quarter. Vermillion & White Wealth Management Group LLC now owns 621 shares of the company’s stock valued at $99,000 after acquiring an additional 71 shares in the last quarter. Finally, Dominguez Wealth Management Solutions Inc. increased its position in Procter & Gamble by 0.3% during the third quarter. Dominguez Wealth Management Solutions Inc. now owns 20,464 shares of the company’s stock worth $3,144,000 after acquiring an additional 71 shares during the period. Institutional investors own 65.77% of the company’s stock.

Analyst Upgrades and Downgrades

A number of brokerages recently issued reports on PG. Jefferies Financial Group raised Procter & Gamble from a “hold” rating to a “buy” rating and increased their price target for the stock from $156.00 to $179.00 in a research report on Tuesday, December 16th. UBS Group increased their target price on Procter & Gamble from $161.00 to $170.00 and gave the stock a “buy” rating in a report on Friday, January 23rd. Deutsche Bank Aktiengesellschaft decreased their price target on Procter & Gamble from $176.00 to $171.00 and set a “buy” rating on the stock in a research report on Monday, December 8th. Dbs Bank raised shares of Procter & Gamble from a “hold” rating to a “buy” rating in a research report on Friday, January 23rd. Finally, Wells Fargo & Company reissued an “overweight” rating and issued a $177.00 target price on shares of Procter & Gamble in a report on Tuesday, February 17th. Fourteen research analysts have rated the stock with a Buy rating and seven have assigned a Hold rating to the company. Based on data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and a consensus price target of $168.33.

Key Stories Impacting Procter & Gamble

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: Earnings beat and new product momentum — PG topped Q2 EPS expectations and launched Tide evo nationwide, prompting analyst upgrades and renewed investor attention to revenue mix and pricing power. Assessing Procter & Gamble (PG) Valuation After Earnings Beat And Tide Evo Launch
• Positive Sentiment: Analyst upgrade — Erste Group raised PG to Buy from Hold, citing financial strength and low-volatility dividend characteristics, which supports positive analyst momentum. Erste Group Upgrade Reflects Confidence in Procter & Gamble’s (PG) Financial Strength
• Positive Sentiment: Market leadership in futures — coverage highlights PG leading S&P 500 futures trends today, signaling relative strength and short-term investor interest versus the broader market. Procter & Gamble (NYSE:PG) Leads the Way In S&P 500 Futures Trends
• Positive Sentiment: Portfolio streamlining — analysts note management is rationalizing the portfolio to focus on higher-growth segments and innovation, which could improve margins and agility over time. Is Portfolio Rationalization the Key to Procter & Gamble’s Agility?
• Neutral Sentiment: Peer comparison — Zacks compares PG with Colgate on growth, margins and valuation; outcome is mixed and suggests upside depends on category exposure and estimate revisions rather than a clear catalyst. Procter & Gamble vs. Colgate: Which Consumer Stock Has More Upside?
• Neutral Sentiment: Relative performance context — reporting shows PG has underperformed the Consumer Staples sector over the past year, but analysts remain cautiously optimistic; this frames current gains as recovery rather than breakout. How Is Procter & Gamble’s Stock Performance Compared to Other Consumer Staples Stocks?
• Negative Sentiment: Insider selling — Director Susan Street Whaley sold 1,809 shares (~$288k) in mid‑February; while not large relative to PG’s market cap, the disclosed sale can be interpreted as near‑term profit‑taking. Procter & Gamble (NYSE:PG) Insider Buying and Selling 2026-02-24

Procter & Gamble Stock Performance

Shares of Procter & Gamble stock opened at $165.42 on Wednesday. The business has a 50-day moving average price of $149.82 and a two-hundred day moving average price of $150.85. Procter & Gamble Company has a 1-year low of $137.62 and a 1-year high of $179.99. The company has a current ratio of 0.72, a quick ratio of 0.51 and a debt-to-equity ratio of 0.49. The company has a market cap of $384.44 billion, a P/E ratio of 24.51, a PEG ratio of 5.52 and a beta of 0.38.

Procter & Gamble (NYSE:PG) last posted its quarterly earnings results on Thursday, January 22nd. The company reported $1.88 earnings per share for the quarter, topping analysts’ consensus estimates of $1.86 by $0.02. Procter & Gamble had a return on equity of 32.21% and a net margin of 19.30%.The business had revenue of $22.21 billion for the quarter, compared to the consensus estimate of $22.36 billion. During the same period in the prior year, the business earned $1.88 EPS. The firm’s revenue for the quarter was up 1.5% on a year-over-year basis. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. As a group, analysts anticipate that Procter & Gamble Company will post 6.91 EPS for the current year.

Procter & Gamble Dividend Announcement

The business also recently declared a quarterly dividend, which was paid on Tuesday, February 17th. Stockholders of record on Friday, January 23rd were paid a dividend of $1.0568 per share. The ex-dividend date was Friday, January 23rd. This represents a $4.23 annualized dividend and a dividend yield of 2.6%. Procter & Gamble’s dividend payout ratio (DPR) is presently 62.67%.

Insider Activity at Procter & Gamble

In other news, insider Balaji Purushothaman sold 12,827 shares of the stock in a transaction on Wednesday, February 11th. The stock was sold at an average price of $160.31, for a total transaction of $2,056,296.37. Following the completion of the transaction, the insider owned 12,639 shares in the company, valued at approximately $2,026,158.09. This represents a 50.37% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, Chairman Jon R. Moeller sold 162,232 shares of Procter & Gamble stock in a transaction that occurred on Thursday, February 12th. The shares were sold at an average price of $162.45, for a total transaction of $26,354,588.40. Following the completion of the transaction, the chairman owned 319,385 shares of the company’s stock, valued at $51,884,093.25. This represents a 33.68% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 343,069 shares of company stock worth $54,545,448 over the last 90 days. Corporate insiders own 0.20% of the company’s stock.

About Procter & Gamble

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.