Apple Inc. (NASDAQ:AAPL) Given Average Rating of “Moderate Buy” by Brokerages

Shares of Apple Inc. (NASDAQ:AAPLGet Free Report) have received an average recommendation of “Moderate Buy” from the thirty-six ratings firms that are presently covering the stock, Marketbeat reports. One equities research analyst has rated the stock with a sell recommendation, twelve have assigned a hold recommendation, twenty-two have given a buy recommendation and one has given a strong buy recommendation to the company. The average 1-year price target among analysts that have issued ratings on the stock in the last year is $297.5833.

Several brokerages have recently commented on AAPL. Wedbush reaffirmed an “outperform” rating and set a $350.00 price target on shares of Apple in a research report on Wednesday. Royal Bank Of Canada set a $325.00 target price on Apple in a report on Monday, February 2nd. JPMorgan Chase & Co. lifted their target price on Apple from $315.00 to $325.00 and gave the stock an “overweight” rating in a research report on Friday, January 30th. TD Cowen reissued a “buy” rating and set a $325.00 price target on shares of Apple in a research report on Friday, January 30th. Finally, Needham & Company LLC restated a “hold” rating on shares of Apple in a research note on Friday, January 30th.

Read Our Latest Stock Report on Apple

Key Apple News

Here are the key news stories impacting Apple this week:

  • Positive Sentiment: Product blitz strengthens long-term revenue/AI thesis — Apple unveiled the low‑cost MacBook Neo ($599), iPhone 17e and AI-focused Macs, which analysts say could kickstart an AI-driven upgrade cycle and broaden Apple’s addressable market (students/price‑sensitive buyers). This supports bullish price targets and the idea of a hardware-led revenue catalyst. Apple debuts $599 MacBook Neo to challenge Chromebooks, Windows PCs
  • Positive Sentiment: Bullish analyst support — Wedbush and other brokers reiterated high targets (e.g., $350) and framed the new lineup as validation of Apple’s AI hardware strategy, giving investors confidence in multi‑quarter upside if an upgrade cycle materializes. Apple’s AI Hardware Blitz Could Send The Stock 33% Higher
  • Positive Sentiment: Addressable‑market lift from low‑price models — Analysts (e.g., Gene Munster) argue the MacBook Neo and iPhone 17e could incrementally boost revenues and help Apple gain share in education/entry segments. Apple’s $599 MacBook Neo May Boost Revenue By 0.5%
  • Neutral Sentiment: Mixed analyst moves — some firms nudged targets or maintained ratings (Rosenblatt raised to $268, Barclays updated targets), producing no clear consensus; investors must decide whether upgrades justify current valuation multiples. Benzinga (analyst updates)
  • Neutral Sentiment: Short‑interest/market data noise — published short‑interest figures in the feed are clearly faulty (zeros/NaN), so they’re not a reliable driver of today’s move.
  • Negative Sentiment: Market‑wide volatility & geopolitical risk — broader tech weakness tied to Iran tensions and risk‑off flows is pressuring high‑beta mega caps, contributing to Apple’s pullback despite product news. Magnificent 7 Stock Report: Apple Leads, NVIDIA Fades, Microsoft Crashes
  • Negative Sentiment: Concerns about low‑end push and technicals — some commentary frames the cheap‑product strategy as a sign of weaker demand or margin pressure, and technical analysts flagged bearish crossovers that could spur further selling if confirmed. Apple stock flashes ‘worst bearish cross’

Apple Stock Performance

Apple stock opened at $260.29 on Friday. Apple has a 52 week low of $169.21 and a 52 week high of $288.62. The company has a current ratio of 0.97, a quick ratio of 0.94 and a debt-to-equity ratio of 0.87. The stock has a market cap of $3.82 trillion, a P/E ratio of 32.91, a price-to-earnings-growth ratio of 2.34 and a beta of 1.10. The stock has a 50 day moving average of $263.88 and a 200-day moving average of $260.07.

Apple (NASDAQ:AAPLGet Free Report) last issued its quarterly earnings results on Thursday, January 29th. The iPhone maker reported $2.84 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $2.67 by $0.17. Apple had a net margin of 27.04% and a return on equity of 159.94%. The business had revenue of $143.76 billion during the quarter, compared to analyst estimates of $138.25 billion. During the same quarter in the previous year, the firm earned $2.40 earnings per share. The business’s revenue was up 15.7% compared to the same quarter last year. On average, analysts expect that Apple will post 7.28 EPS for the current fiscal year.

Apple Announces Dividend

The firm also recently declared a quarterly dividend, which was paid on Thursday, February 12th. Stockholders of record on Monday, February 9th were given a $0.26 dividend. This represents a $1.04 dividend on an annualized basis and a dividend yield of 0.4%. The ex-dividend date was Monday, February 9th. Apple’s dividend payout ratio (DPR) is presently 13.15%.

Institutional Investors Weigh In On Apple

Institutional investors and hedge funds have recently bought and sold shares of the business. Isthmus Partners LLC boosted its holdings in shares of Apple by 6.4% during the third quarter. Isthmus Partners LLC now owns 97,177 shares of the iPhone maker’s stock valued at $25,000 after acquiring an additional 5,808 shares during the period. Sellwood Investment Partners LLC lifted its position in Apple by 110.9% in the 3rd quarter. Sellwood Investment Partners LLC now owns 135 shares of the iPhone maker’s stock valued at $34,000 after purchasing an additional 71 shares during the last quarter. ROSS JOHNSON & Associates LLC boosted its stake in Apple by 1,800.0% during the 1st quarter. ROSS JOHNSON & Associates LLC now owns 190 shares of the iPhone maker’s stock valued at $42,000 after purchasing an additional 180 shares during the period. Nexus Investment Management ULC grew its position in Apple by 333.3% in the 2nd quarter. Nexus Investment Management ULC now owns 260 shares of the iPhone maker’s stock worth $53,000 after purchasing an additional 200 shares during the last quarter. Finally, LSV Asset Management bought a new position in Apple in the 4th quarter worth about $65,000. Institutional investors and hedge funds own 67.73% of the company’s stock.

About Apple

(Get Free Report)

Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.

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