Fort Washington Investment Advisors Inc. OH Purchases 22,615 Shares of ServiceNow, Inc. $NOW

Fort Washington Investment Advisors Inc. OH boosted its position in shares of ServiceNow, Inc. (NYSE:NOW) by 400.3% in the fourth quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 28,265 shares of the information technology services provider’s stock after acquiring an additional 22,615 shares during the period. Fort Washington Investment Advisors Inc. OH’s holdings in ServiceNow were worth $4,330,000 at the end of the most recent quarter.

Other hedge funds and other institutional investors also recently made changes to their positions in the company. CMH Wealth Management LLC increased its stake in shares of ServiceNow by 401.7% in the fourth quarter. CMH Wealth Management LLC now owns 58,167 shares of the information technology services provider’s stock worth $8,911,000 after purchasing an additional 46,572 shares during the period. Parsons Capital Management Inc. RI lifted its position in shares of ServiceNow by 326.5% during the 4th quarter. Parsons Capital Management Inc. RI now owns 6,155 shares of the information technology services provider’s stock worth $943,000 after purchasing an additional 4,712 shares during the last quarter. Riverbridge Partners LLC boosted its stake in ServiceNow by 378.5% during the 4th quarter. Riverbridge Partners LLC now owns 473,842 shares of the information technology services provider’s stock valued at $72,588,000 after purchasing an additional 374,813 shares during the period. Kathmere Capital Management LLC grew its holdings in ServiceNow by 486.7% in the 4th quarter. Kathmere Capital Management LLC now owns 2,552 shares of the information technology services provider’s stock valued at $391,000 after buying an additional 2,117 shares during the last quarter. Finally, Triangle Securities Wealth Management grew its holdings in ServiceNow by 476.0% in the 4th quarter. Triangle Securities Wealth Management now owns 9,620 shares of the information technology services provider’s stock valued at $1,474,000 after buying an additional 7,950 shares during the last quarter. 87.18% of the stock is owned by institutional investors and hedge funds.

ServiceNow Stock Performance

Shares of NYSE NOW opened at $99.58 on Friday. The business has a fifty day simple moving average of $112.88 and a 200 day simple moving average of $150.29. The company has a current ratio of 1.00, a quick ratio of 1.00 and a debt-to-equity ratio of 0.12. The firm has a market capitalization of $104.16 billion, a price-to-earnings ratio of 59.70, a PEG ratio of 1.75 and a beta of 0.99. ServiceNow, Inc. has a one year low of $98.00 and a one year high of $211.48.

ServiceNow (NYSE:NOW) last posted its quarterly earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share for the quarter, topping analysts’ consensus estimates of $0.89 by $0.03. The firm had revenue of $3.57 billion for the quarter, compared to the consensus estimate of $3.53 billion. ServiceNow had a net margin of 13.16% and a return on equity of 18.54%. The business’s revenue was up 20.7% compared to the same quarter last year. During the same quarter in the previous year, the company earned $0.73 earnings per share. Sell-side analysts expect that ServiceNow, Inc. will post 8.93 EPS for the current year.

Analyst Ratings Changes

A number of research analysts have recently commented on the company. Stifel Nicolaus set a $180.00 price target on ServiceNow and gave the stock a “buy” rating in a report on Thursday, January 29th. UBS Group set a $115.00 price objective on shares of ServiceNow in a research note on Thursday, January 29th. Macquarie Infrastructure cut their target price on shares of ServiceNow from $172.00 to $140.00 and set a “neutral” rating for the company in a research note on Thursday, January 29th. DZ Bank raised shares of ServiceNow to a “strong-buy” rating in a report on Thursday, December 18th. Finally, BNP Paribas Exane upgraded shares of ServiceNow from a “neutral” rating to an “outperform” rating and set a $140.00 price target on the stock in a research report on Monday, March 16th. Three investment analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, five have issued a Hold rating and two have assigned a Sell rating to the company. Based on data from MarketBeat.com, the stock currently has an average rating of “Moderate Buy” and a consensus target price of $192.61.

Insider Activity

In related news, insider Kevin Thomas Mcbride sold 1,400 shares of the company’s stock in a transaction dated Friday, February 13th. The shares were sold at an average price of $105.71, for a total value of $147,994.00. Following the sale, the insider owned 26,314 shares of the company’s stock, valued at $2,781,652.94. The trade was a 5.05% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is available through this hyperlink. Also, Director Paul Edward Chamberlain sold 1,500 shares of the stock in a transaction dated Thursday, February 12th. The stock was sold at an average price of $101.17, for a total transaction of $151,755.00. Following the completion of the transaction, the director directly owned 46,430 shares of the company’s stock, valued at $4,697,323.10. This trade represents a 3.13% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. In the last three months, insiders have sold 16,237 shares of company stock worth $1,697,162. Corporate insiders own 0.34% of the company’s stock.

Key Headlines Impacting ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: ServiceNow expanded security and distribution partnerships to make AI agents safer for enterprise workloads — deals with Zenity (agent security/posture/vulnerability), deeper ties with Cohesity (data resilience) and Carahsoft (public-sector distribution) should reduce adoption risk and accelerate enterprise deployments. ServiceNow Partnerships Aim To Make AI Agents Safer For Enterprise Workloads
• Positive Sentiment: An institutional investor note highlights product growth as ServiceNow transforms into an AI‑powered enterprise platform — an endorsement from a large fund supports the narrative of durable revenue expansion. ServiceNow (NOW) Products See Growth Amid Transformation into AI-Powered Enterprise Platform
• Positive Sentiment: inMorphis was named ServiceNow Partner of the Year 2026 for Risk & Security in APAC — signals stronger regional go‑to‑market traction that can drive adoption and services revenue in growth markets. inMorphis Named as ServiceNow Partner of the Year 2026 – Risk & Security – Asia Pacific
• Positive Sentiment: Analyst coverage remains constructive — a Zacks piece reiterates ServiceNow’s profile as a strong growth stock based on style/growth metrics, which can underpin investor interest when sentiment stabilizes. Here’s Why ServiceNow (NOW) is a Strong Growth Stock
• Neutral Sentiment: Earnings season is the immediate catalyst — previews expect double‑digit earnings expansion for the upcoming quarter, so results and guidance will likely drive near‑term volatility. ServiceNow Earnings Preview: What to Expect
• Neutral Sentiment: Company messaging on “people‑first” AI enablement (HR and middle‑manager focus) shows ServiceNow pushing adoption via change management rather than purely technical sells — strategically important but not an immediate revenue swing. The Role of “AI Enablement” in HR
• Negative Sentiment: Broader market weakness and valuation worries are pressuring the stock — recent commentary questions whether current prices properly reflect growth vs. risk after a steep multi‑quarter decline from prior highs, increasing downside sensitivity into earnings. Has Market Weakness Created A Fresh Opening In ServiceNow (NOW) Stock?

About ServiceNow

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.