Soltis Investment Advisors LLC Acquires 4,282 Shares of Alphabet Inc. $GOOG

Soltis Investment Advisors LLC grew its holdings in Alphabet Inc. (NASDAQ:GOOG) by 14.1% in the fourth quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The institutional investor owned 34,585 shares of the information services provider’s stock after purchasing an additional 4,282 shares during the period. Alphabet comprises about 0.7% of Soltis Investment Advisors LLC’s investment portfolio, making the stock its 23rd biggest holding. Soltis Investment Advisors LLC’s holdings in Alphabet were worth $10,853,000 at the end of the most recent quarter.

A number of other institutional investors and hedge funds have also modified their holdings of the business. Ring Mountain Capital LLC lifted its position in shares of Alphabet by 0.9% in the fourth quarter. Ring Mountain Capital LLC now owns 3,554 shares of the information services provider’s stock valued at $1,174,000 after acquiring an additional 30 shares in the last quarter. Cannon Financial Strategists Inc. lifted its position in shares of Alphabet by 1.9% in the fourth quarter. Cannon Financial Strategists Inc. now owns 1,589 shares of the information services provider’s stock valued at $499,000 after acquiring an additional 30 shares in the last quarter. HRC Wealth Management LLC lifted its position in shares of Alphabet by 1.0% in the fourth quarter. HRC Wealth Management LLC now owns 3,231 shares of the information services provider’s stock valued at $1,014,000 after acquiring an additional 31 shares in the last quarter. Certior Financial Group LLC lifted its position in shares of Alphabet by 3.5% in the fourth quarter. Certior Financial Group LLC now owns 919 shares of the information services provider’s stock valued at $288,000 after acquiring an additional 31 shares in the last quarter. Finally, Avaii Wealth Management LLC lifted its position in shares of Alphabet by 2.3% in the fourth quarter. Avaii Wealth Management LLC now owns 1,437 shares of the information services provider’s stock valued at $451,000 after acquiring an additional 32 shares in the last quarter. Institutional investors own 27.26% of the company’s stock.

Wall Street Analysts Forecast Growth

Several equities analysts have recently commented on GOOG shares. Pivotal Research restated a “buy” rating and issued a $470.00 price objective (up from $420.00) on shares of Alphabet in a research report on Wednesday, April 29th. Oppenheimer boosted their price objective on Alphabet from $425.00 to $445.00 and gave the company an “outperform” rating in a research report on Friday, May 15th. UBS Group restated a “neutral” rating and issued a $348.00 price objective (up from $345.00) on shares of Alphabet in a research report on Thursday, February 12th. DZ Bank upgraded Alphabet to a “strong-buy” rating in a research report on Monday, February 16th. Finally, Stifel Nicolaus set a $420.00 target price on Alphabet in a research report on Wednesday, May 20th. Six equities research analysts have rated the stock with a Strong Buy rating, twenty-eight have issued a Buy rating and four have given a Hold rating to the company. Based on data from MarketBeat.com, the company presently has a consensus rating of “Buy” and a consensus target price of $372.65.

Key Headlines Impacting Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Google used its Marketing Live event to roll out AI-powered ad products tied to Gemini, including conversational ads, smarter Shopping Ads, and checkout inside AI search results — a sign that Alphabet is turning its AI push into new revenue opportunities. Google Wants Ads to Talk Back in AI Search
• Positive Sentiment: Several reports highlighted Alphabet’s strong AI and cloud momentum, including Google Cloud expansion, Gemini adoption, and a bullish outlook that sees the company benefiting from continued search and advertising strength. What Google Search’s New AI Mode Means for B2B Discovery
• Positive Sentiment: Market commentary and analyst chatter continued to frame Alphabet as a leading AI beneficiary, with some price targets and forecasts implying meaningful upside from current levels. Is Most-Watched Stock Alphabet Inc. (GOOG) Worth Betting on Now?
• Neutral Sentiment: Investor attention remains elevated after Google I/O and the company’s AI overhaul, but some coverage warns that publishers could lose traffic as search becomes more AI-driven. Google Search AI Overhaul Leaves Publishers Bracing For ‘Google Zero’
• Negative Sentiment: Alphabet faces fresh regulatory overhang after reports said the EU is preparing a record antitrust penalty over alleged search favoritism under the Digital Markets Act, which could pressure sentiment. EU plans to fine Google high triple-digit million euro sum, Handelsblatt reports
• Negative Sentiment: Some headlines also noted user pushback against Google’s AI Search changes and reports of DuckDuckGo gaining installs, suggesting potential concern about how users will react to the new search experience. DuckDuckGo installs are up 30% as users reject being ‘force-fed’ Google’s AI Search

Insider Activity at Alphabet

In other Alphabet news, CAO Amie Thuener O’toole sold 617 shares of the business’s stock in a transaction that occurred on Wednesday, April 1st. The stock was sold at an average price of $289.63, for a total transaction of $178,701.71. Following the sale, the chief accounting officer directly owned 10,093 shares of the company’s stock, valued at $2,923,235.59. The trade was a 5.76% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, Director Frances Arnold sold 102 shares of the company’s stock in a transaction that occurred on Thursday, April 30th. The shares were sold at an average price of $371.00, for a total value of $37,842.00. Following the transaction, the director directly owned 18,621 shares in the company, valued at approximately $6,908,391. This represents a 0.54% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold a total of 226,481 shares of company stock valued at $27,422,061 over the last ninety days. 12.99% of the stock is currently owned by company insiders.

Alphabet Trading Up 1.4%

Shares of NASDAQ GOOG opened at $384.84 on Wednesday. The business’s 50 day moving average is $338.73 and its two-hundred day moving average is $322.49. The company has a debt-to-equity ratio of 0.16, a current ratio of 1.92 and a quick ratio of 1.92. Alphabet Inc. has a 1-year low of $163.33 and a 1-year high of $404.47. The stock has a market capitalization of $4.66 trillion, a P/E ratio of 29.35, a PEG ratio of 1.62 and a beta of 1.25.

Alphabet (NASDAQ:GOOG) last issued its quarterly earnings data on Thursday, April 30th. The information services provider reported $5.11 earnings per share for the quarter, topping the consensus estimate of $2.68 by $2.43. Alphabet had a return on equity of 38.99% and a net margin of 37.92%.The company had revenue of $109.90 billion for the quarter, compared to analysts’ expectations of $106.96 billion. During the same period in the previous year, the firm posted $2.81 earnings per share. The firm’s revenue for the quarter was up 21.8% on a year-over-year basis. As a group, research analysts expect that Alphabet Inc. will post 14.29 EPS for the current year.

Alphabet Increases Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Monday, June 15th. Shareholders of record on Monday, June 8th will be paid a dividend of $0.22 per share. The ex-dividend date of this dividend is Monday, June 8th. This is an increase from Alphabet’s previous quarterly dividend of $0.21. This represents a $0.88 annualized dividend and a yield of 0.2%. Alphabet’s payout ratio is presently 6.71%.

About Alphabet

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.