Rent the Runway (NASDAQ:RENT – Get Free Report) and Lulu’s Fashion Lounge (NASDAQ:LVLU – Get Free Report) are both small-cap retail/wholesale companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, profitability, analyst recommendations, dividends, valuation, earnings and risk.
Institutional & Insider Ownership
73.1% of Rent the Runway shares are owned by institutional investors. Comparatively, 73.8% of Lulu’s Fashion Lounge shares are owned by institutional investors. 8.2% of Rent the Runway shares are owned by company insiders. Comparatively, 6.8% of Lulu’s Fashion Lounge shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Analyst Ratings
This is a summary of current ratings and target prices for Rent the Runway and Lulu’s Fashion Lounge, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Rent the Runway | 1 | 0 | 0 | 0 | 1.00 |
| Lulu’s Fashion Lounge | 1 | 0 | 0 | 0 | 1.00 |
Profitability
| Net Margins | Return on Equity | Return on Assets | |
| Rent the Runway | 6.85% | N/A | -32.17% |
| Lulu’s Fashion Lounge | -3.56% | -423.50% | -9.95% |
Volatility & Risk
Rent the Runway has a beta of 1.23, indicating that its share price is 23% more volatile than the S&P 500. Comparatively, Lulu’s Fashion Lounge has a beta of 0.42, indicating that its share price is 58% less volatile than the S&P 500.
Valuation and Earnings
This table compares Rent the Runway and Lulu’s Fashion Lounge”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Rent the Runway | $329.80 million | 0.40 | $22.60 million | $0.48 | 8.23 |
| Lulu’s Fashion Lounge | $282.28 million | 0.10 | -$13.71 million | ($3.50) | -2.69 |
Rent the Runway has higher revenue and earnings than Lulu’s Fashion Lounge. Lulu’s Fashion Lounge is trading at a lower price-to-earnings ratio than Rent the Runway, indicating that it is currently the more affordable of the two stocks.
Summary
Rent the Runway beats Lulu’s Fashion Lounge on 9 of the 11 factors compared between the two stocks.
About Rent the Runway
Rent the Runway, Inc. operates shared designer closet in the United States. The company offers evening wear and accessories, ready-to-wear, workwear, denim, casual, maternity, outerwear, blouses, knitwear, loungewear, jewelry, handbags, activewear, and ski wear under subscription, rental, and resale offering. It also engages in the software development and support activities. Rent the Runway, Inc. was incorporated in 2009 and is headquartered in Brooklyn, New York.
About Lulu’s Fashion Lounge
Lulu’s Fashion Lounge Holdings, Inc. engages in providing an online website for clothing. It offers retailing of women’s clothing, shoes, and accessories. The company was founded in 1996 and is headquartered in Chico, CA.
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