Insider Buying: Baozun (NASDAQ:BZUN) Insider Acquires $82,650.00 in Stock

Baozun Inc. (NASDAQ:BZUN) insider Junhua Wu purchased 29,000 shares of the company’s stock in a transaction dated Wednesday, June 24th. The stock was bought at an average cost of $2.85 per share, for a total transaction of $82,650.00. Following the completion of the transaction, the insider owned 253,770 shares in the company, valued at approximately $723,244.50. This represents a 12.90% increase in their ownership of the stock. The purchase was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this hyperlink.

Junhua Wu also recently made the following trade(s):

• On Wednesday, June 17th, Junhua Wu acquired 18,500 shares of Baozun stock. The shares were bought at an average cost of $2.84 per share, with a total value of $52,540.00.
• On Thursday, June 11th, Junhua Wu acquired 18,000 shares of Baozun stock. The shares were bought at an average price of $2.69 per share, with a total value of $48,420.00.
• On Monday, June 1st, Junhua Wu acquired 20,000 shares of Baozun stock. The shares were bought at an average price of $2.70 per share, with a total value of $54,000.00.
• On Thursday, May 28th, Junhua Wu bought 19,500 shares of Baozun stock. The stock was bought at an average cost of $2.56 per share, for a total transaction of $49,920.00.
• On Tuesday, May 26th, Junhua Wu bought 10,000 shares of Baozun stock. The stock was bought at an average cost of $2.55 per share, for a total transaction of $25,500.00.
• On Monday, April 13th, Junhua Wu purchased 11,084 shares of Baozun stock. The shares were bought at an average price of $2.49 per share, with a total value of $27,599.16.
• On Friday, April 10th, Junhua Wu purchased 5,372 shares of Baozun stock. The stock was bought at an average cost of $2.40 per share, with a total value of $12,892.80.
• On Wednesday, April 8th, Junhua Wu purchased 30,886 shares of Baozun stock. The stock was purchased at an average price of $2.54 per share, for a total transaction of $78,450.44.
• On Thursday, April 2nd, Junhua Wu acquired 30,000 shares of Baozun stock. The shares were purchased at an average price of $2.47 per share, with a total value of $74,100.00.
• On Tuesday, March 31st, Junhua Wu bought 14,000 shares of Baozun stock. The stock was purchased at an average cost of $2.40 per share, with a total value of $33,600.00.

Baozun Stock Performance

Shares of NASDAQ BZUN opened at $2.77 on Monday. The firm’s 50 day moving average price is $2.72 and its 200-day moving average price is $2.66. The company has a market cap of $160.95 million, a PE ratio of -6.16 and a beta of 0.51. Baozun Inc. has a 52-week low of $2.07 and a 52-week high of $4.88.

Baozun (NASDAQ:BZUN) last posted its quarterly earnings results on Friday, May 15th. The technology company reported $0.00 EPS for the quarter. Baozun had a negative net margin of 1.80% and a positive return on equity of 1.68%. The firm had revenue of $345.35 million for the quarter.

Analyst Upgrades and Downgrades

BZUN has been the topic of a number of research analyst reports. Wall Street Zen raised Baozun from a “hold” rating to a “buy” rating in a report on Saturday, May 23rd. Weiss Ratings reiterated a “sell (d-)” rating on shares of Baozun in a report on Monday, April 20th. One research analyst has rated the stock with a Hold rating and one has given a Sell rating to the company. Based on data from MarketBeat, Baozun has an average rating of “Reduce”.

Institutional Investors Weigh In On Baozun

A number of hedge funds have recently added to or reduced their stakes in BZUN. Cetera Investment Advisers boosted its stake in shares of Baozun by 23.6% in the 1st quarter. Cetera Investment Advisers now owns 38,238 shares of the technology company’s stock worth $91,000 after buying an additional 7,289 shares during the last quarter. Dimensional Fund Advisors LP increased its position in Baozun by 3.1% during the first quarter. Dimensional Fund Advisors LP now owns 593,669 shares of the technology company’s stock valued at $1,418,000 after acquiring an additional 18,067 shares during the last quarter. XTX Topco Ltd bought a new position in Baozun in the fourth quarter valued at about $219,000. Quadrature Capital Ltd bought a new position in Baozun in the fourth quarter valued at about $51,000. Finally, Millennium Management LLC boosted its position in Baozun by 579.9% in the fourth quarter. Millennium Management LLC now owns 144,052 shares of the technology company’s stock worth $383,000 after purchasing an additional 122,865 shares during the last quarter. 47.29% of the stock is currently owned by hedge funds and other institutional investors.

Baozun Company Profile

Baozun Inc is a leading pure-play e-commerce solutions provider based in Shanghai, China. The company specializes in helping global and domestic brands establish and manage their online stores across major Chinese platforms, including Tmall, JD.com, and WeChat. By offering a one-stop service model, Baozun enables brand owners to outsource the complexities of digital retail operations and focus on product development and customer engagement.

The company’s suite of services encompasses store design and setup, digital marketing and promotion, technology integration, order fulfillment, warehousing and logistics, customer care, and data analytics.